Charlie Cook's MArketing for Success Insider's Club

Archive for February, 2010

Groundbreaking, Harley Style – PR Tips for Small Business

By Joan Stewart   |   February 28, 2010

When Harley-Davidson broke ground for its $95 million motorcycle museum in Milwaukee last week, you had to look pretty hard to find a shovel.

The Milwaukee Journal Sentinel covered the event, but readers didn’t have to suffer through one of those awful groundbreaking photos. You know the kind: a bunch of stuffed suits lined up shoulder-to-shoulder, looking ridiculous in those hard hats, and poised with their feet on the shovels, ready to turn over the first spade of ceremonial dirt. Read More »

The #1 Way To Multiply Your Online Profits

You'll find out exactly how to transform your website into a lead generating, sales producing success. Whether you just launched your site or it's been up for years, this is the quickest way to increase your online income. Click here »

Is This a Tough Time to be a New Sales Rep?

By Bob Oros   |   February 27, 2010

Maybe not!  Maybe it’s the best time!

Just think of the freedom a brand new sales person would have!

What kind of freedom?

Freedom from all the old habits that are so hard to change.
Freedom from the “way we used to do it!” Read More »

Instantly Increase Sales With Less Effort

Discover how to get attention in 15 seconds or less and increase your leads by up to 15x or more just by making this one change. You'll pull in a flood of qualified prospects, people eager to buy. Click here »

How to Create Curiosity & Compel Your Prospects to Take Action

By Paul Martinez   |   February 26, 2010

Copywriting great Joe Sugarman says that his headlines have only one goal: to get you to read the first sentence.

And the purpose of the first sentence? To get you to read the second.  And so on. By the end of the first paragraph, you’re fully caught up in the momentum of the ad.

You may have heard this referred to as the “greased slide”.  Your goal is to build momentum throughout your copy.  By the end, your prospect should be frantically digging his credit card out, eager to pay top dollar for your services. Read More »

5 Easy Ways To Flood Your Site With Targeted Traffic

Tired of all the hype? Find out the proven ways to attract thousands of visitors a day to your site. These are the top 5 traffic-building strategies anyone can profit from. Click here »

Another BAD Radio Commericial…

By Tony Brueski   |   February 24, 2010

What can I say… I’m probably one of the strongest critics of radio commercials. The fact that I create them for a living, makes me a bit of a “dork” when it comes to listening to the radio. Constantly talking to it, criticizing it, praising it and all around over analyzing everything I hear. I probably sound like my father when we are watching an NFL game, except I’m yelling at another debt relief radio commercial.

What is really driving me nuts these days… Similarity. Lack of creativity. BLA-NESS. Read More »

How To Cash In On Social Media Marketing

Listen in as 8 top social media experts reveal their innermost trade secrets to using free social media tools to pinpoint and profit from hungry buyers in any market before it's too late. Click here »

The Winning Formula

By Charlie Cook   |   February 23, 2010

“Our product has uses in almost every business from mom and pop stores to large telecommunications companies. When I wake up each morning I don’t know where to start, who to call. What can I do to bring in more business?”
- Tom from Portland OR

What’s the biggest problem that most small business owners struggle with every day? Read More »

Which Words Will Make You Rich?

Discover how to quickly and easily multiply the selling power of every promotion you create to increase your income by hundreds of thousands, if not, millions of dollars a year. Click here »

It’s Not What You Say…

By Tom Hopkins   |   February 23, 2010

It’s not what you say, but how you say it that counts, right? In business, what you say is just as important. In selling products and services, you must learn to paint mental pictures in the minds of your potential clients.Those pictures show them being smarter, thinner, richer or sexier because of your product. You must strike each person’s buying nerve in a positive way by paying attention to the pictures your words are creating.

While most of what you say is specific to your product or service, there are many words that are commonly used in selling situations. Some bring about positive images. Others don’t. Read More »

The Easy Way To Sell Anything To Anybody

The simple truth about sales is your prospect will always do a better job of selling themselves than any sales person ever can. Discover how to use this simple strategy and close more sales with less effort. Click here »

Building Your Network – And Keeping People Interested

By Kim Sheehan   |   February 21, 2010

Word of mouth marketing only works if you have people to talk to. This simple fact is someone given short shrift in word of mouth marketing advice today. How do you build your own network and keep people interested and involved? I have three recommendations: make it easy to join, make it worth their while, and once they get there, give people a reason to be in the network. Read More »

Ethically Steal ALL These Money-Making Secrets

No matter what you sell, you can skyrocket your business by using the most powerful ideas of these top marketing and sales experts - updated every month. Click here »

Give to Get

By Dan DeGreef   |   February 20, 2010

It’s important to learn how frequently you should contact your subscribers. But just what do you talk about with them from the very first encounters all the way up to when they have a lot of knowledge about your company and what you do?

Be Honest and Give Them Useful Information

When you first make contact with them, you should treat it just as if you are meeting a new person for the first time. You wouldn’t Read More »

The #1 Way To Multiply Your Online Profits

You'll find out exactly how to transform your website into a lead generating, sales producing success. Whether you just launched your site or it's been up for years, this is the quickest way to increase your online income. Click here »

12 Places To Buy Your Mailing List

By Jeffrey Dobkin   |   February 19, 2010

There are two types of lists, determined by their origin: compiled lists and response lists.

Compiled lists are a common source of names and records that have been gathered, collected, and entered into a database.  The names may have been acquired through public records such as vehicle owner registrations or high school teachers.
Read More »

The Most Powerful Way To Generate Consistent and Reliable Income

Wouldn't you like to have a list of 30k, 75k or even 150k qualified prospects? Use this automatic lead generation system to build your own monster list of qualified prospects, hungry to buy. Click here »

Don’t Let Your Marketing Rob You Blind

By Charlie Cook   |   February 18, 2010

In January, I received several calls from business owners who were just short of a nervous breakdown. What has shaken them up so much?

Well for one thing, they’ve been suckered into investing tons of money into advertising that produced virtually zero return on dollars invested! What’s more, their sales teams are working their fingers to the bone and keep coming back empty-handed. Read More »

How To Build a Seven Figure Income

Find out which five essential, low cost marketing activities, when used together, can help you automatically attract more new top paying clients every month and generate more repeat business every year. Click here »

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