Sometimes a crazy idea isn’t so crazy after all. Here’s how some members of the National Speakers Association have generated ongoing publicity for their businesses — and in one case, started a whole new career. Read More »
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The #1 Way To Multiply Your Online Profits
You'll find out exactly how to transform your website into a lead generating, sales producing success. Whether you just launched your site or it's been up for years, this is the quickest way to increase your online income. Click here »
7 Reasons to Say No to New Business
When PR people complain to me about the Customers from Hell, I always try to help.
At some point in the conversation, I’m not surprised to hear them say, “I should have trusted my gut.”
Indeed.
Debbie Bermont, president of Source Communications, a marketing consulting firm, says trusting your gut is one of seven reasons to say no to new business. Read More »
Ethically Steal ALL These Money-Making Secrets
No matter what you sell, you can skyrocket your business by using the most powerful ideas of these top marketing and sales experts - updated every month. Click here »
Google Alerts’ Big Payoff
Google Alerts might well be the most valuable online tool you can use in your publicity campaign.
Just ask publicist Renee Young, whose client, Dr. Amiya Prasad, a New York City plastic surgeon, appeared on a two-minute segment on “Good Morning America” as a result.
Google Alerts is a nifty service that notifies you as soon as something appears online about your area of expertise. Read More »
Which Words Will Make You Rich?
Discover how to quickly and easily multiply the selling power of every promotion you create to increase your income by hundreds of thousands, if not, millions of dollars a year. Click here »
Why You Should Join Your Local Press Club
Here’s an easy way to meet lots of journalists face-to-face in a relaxed social setting.
Join your local press club. Press clubs promote journalism excellence through a variety of programs, activities and monthly meetings. Most members are from the working press, but plenty of PR people also belong.
David Niles, former editor of the Small Business Times in Milwaukee and a former president of the Milwaukee Press Club, says Read More »
The Most Powerful Way To Generate Consistent and Reliable Income
Wouldn't you like to have a list of 30k, 75k or even 150k qualified prospects? Use this automatic lead generation system to build your own monster list of qualified prospects, hungry to buy. Click here »
Don’t Drink From Hotel Glasses
The next time you stay in a hotel, you’ll think twice about drinking out of the glasses and coffee cups if you watch the 4½-minute video at http://www.liveleak.com/view?i=a7f_1194813218
It’s an I-team investigation from a TV station, presumably in Atlanta, Georgia. The team took hidden cameras into guest rooms at three major hotels–Embassy Suites, Holiday Inn and Sheraton Suites. In all three instances, housekeepers never used soap and water to clean dirty drinking glasses and coffee cups. Read More »
How To Build a Seven Figure Income
Find out which five essential, low cost marketing activities, when used together, can help you automatically attract more new top paying clients every month and generate more repeat business every year. Click here »
The College Exam Nightmare
Did you ever have the nightmare in which you’re taking a final exam for a college course, and it suddenly dawns on you that you’ve never attended one class?
Or how about the bad dream in which all your teeth fall out?
Or the one in which you’re going about your business, usually at work or in a public place, and realized you aren’t wearing any clothes? Read More »
5 Easy Ways To Flood Your Site With Targeted Traffic
Tired of all the hype? Find out the proven ways to attract thousands of visitors a day to your site. These are the top 5 traffic-building strategies anyone can profit from. Click here »
Why I’m Crying Elephant Tears
I love getting success stories from readers like you.
But sometimes I cry big, fat elephant tears when I learn about missed opportunities, or how people who generated fabulous publicity didn’t follow up.
Sue Lowery of Chattanooga, Tennessee saw a short news item on one of her local TV stations about how the Bliss spa in Dallas, Texas pampered an elephant the day before it was making its Dallas debut at the Ringling Brothers and Barnum & Bailey circus. Read More »
Instantly Increase Sales With Less Effort
Discover how to get attention in 15 seconds or less and increase your leads by up to 15x or more just by making this one change. You'll pull in a flood of qualified prospects, people eager to buy. Click here »
Freelancers & In Flight Magazines
One of the big advantages to forming relationships with freelancers is that most of them write for multiple publications. So if they sell a story that includes you as a source, there’s a good chance they’ll interview you again for another story for a different publication.
Stacy DeBroff, also known as The Mommy Expert, got a nice spike in book sales at Amazon, and traffic to her website, when her book “The Mom Book” appeared in a May issue of Go, the inflight magazine for Airtran. Read More »
How To Cash In On Social Media Marketing
Listen in as 8 top social media experts reveal their innermost trade secrets to using free social media tools to pinpoint and profit from hungry buyers in any market before it's too late. Click here »
Don’t Ask the Wrong Question
Here’s what usually happens when somebody scores a big publicity hit, either in their local newspaper, or on a major TV show.
They see a big spike in traffic to their website. Then, within a week or two, the traffic slows to a crawl.
That’s when they email me and ask, “How can we keep the buzz going? How can we turn this publicity into even more publicity?” Read More »
The Easy Way To Sell Anything To Anybody
The simple truth about sales is your prospect will always do a better job of selling themselves than any sales person ever can. Discover how to use this simple strategy and close more sales with less effort. Click here »
Pumpkin Soup & Sea Moss Punch
Having problems conceiving?
Go on vacation to a resort where you can dine on pumpkin soup and drink a sea moss punch three times a day. Relax, enjoy a romantic dinner for two, get a massage and then let nature do its thing.
That was the key message in a wildly successful PR campaign for Starwood Hotels and its resorts worldwide.
Quinn & Co., its PR firm, discovered that the locals in the Bahamas had been using pumpkin soup and sea moss for generations to help make babies. Certain spa treatments and lots of relaxation also helped. So the PR firm came up with the idea of “The Procreation Vacation.” Read More »
The #1 Way To Multiply Your Online Profits
You'll find out exactly how to transform your website into a lead generating, sales producing success. Whether you just launched your site or it's been up for years, this is the quickest way to increase your online income. Click here »
