Charlie Cook's MArketing for Success Insider's Club

Online Marketing

3 Ways Wordpress Makes Life Easier for Small Business Owners

By Debbie Campbell   |   August 11, 2010

WordPress is great for small and medium businesses who want more control over their company website – and the ability to manage it by themselves, without having to resort to calling a web developer every time they want to add some new content. Here are three ways that WordPress makes things easier for SMB owners.

  1. Add new blog posts when you’re on vacation.
    I know – you’re asking: “What’s a vacation?” But if you’re given the opportunity Read More »

5 Easy Ways To Flood Your Site With Targeted Traffic

Tired of all the hype? Find out the proven ways to attract thousands of visitors a day to your site. These are the top 5 traffic-building strategies anyone can profit from. Click here »

Making Your Small Business Website Work Overtime

By Debbie Campbell   |   July 11, 2010

Social media tools like Twitter and Facebook (once primarily the venue of college students, but now a highly effective networking and marketing tool in its own right) are great for small business owners. Twitter lets people get to know you by allowing you to post short 140-character updates – tweets – about what you’re doing, business news, resources you want to share, customer service responses, and more.

Nearly half of social media hits to websites now come from Facebook. With Facebook pages, you can create a mini-version of your business site and build your community of business “fans.”

But who has time to keep up with all of that? Read More »

The #1 Way To Multiply Your Online Profits

You'll find out exactly how to transform your website into a lead generating, sales producing success. Whether you just launched your site or it's been up for years, this is the quickest way to increase your online income. Click here »

Don’t Forget To Push the Blog Button

By Susan Rice Lincoln   |   June 10, 2010

In my last post, we discussed the importance of social media’s two magic words: CONTENT and REPURPOSING.

But how does the magic happen in practical terms?  Where is the best place to create your first-rate content and then repurpose it?

The answer is simple.  Its on your blog.

With all the fancy, cool tools available, people often just ignore Read More »

Which Words Will Make You Rich?

Discover how to quickly and easily multiply the selling power of every promotion you create to increase your income by hundreds of thousands, if not, millions of dollars a year. Click here »

8 Steps to Measuring PPC ROI

By Jason Lomberg   |   June 6, 2010

Are you a small business owner who runs PPC campaigns? Have you spent hundreds, maybe even thousands of dollars, and not known if any of your ads have brought in a single sale?

The challenge is maximizing your PPC spend and understanding if your PPC campaigns are truly profitable.  I started this thought process about five years ago when I started asking businesses if their PPC advertising was profitable.  The most common answer that I was received was that their PPC campaigns (typically Google Adwords) were generating targeted leads and sales but they were not sure if the ads were actually showing a profit.  Read More »

How To Build a Seven Figure Income

Find out which five essential, low cost marketing activities, when used together, can help you automatically attract more new top paying clients every month and generate more repeat business every year. Click here »

The Social Media 3 Step Marketing Formula

By Charlie Cook   |   June 1, 2010

Are you tired of hearing all the buzz about social media and still wondering how to put it to use to attract more clients and grow your business?

The concept is simple – social media is the digital version of the conversation that used to happen around the watering hole, water cooler, local pub or at church socials – the conversations that now happen mostly online.

The problem is that unlike face-to-face conversation, where you get immediate feedback, in the digital social media world, it can be hard to know whether anyone is listening, much less whether you’re sharing the content your prospects and clients want to read and respond to. Read More »

The Easy Way To Sell Anything To Anybody

The simple truth about sales is your prospect will always do a better job of selling themselves than any sales person ever can. Discover how to use this simple strategy and close more sales with less effort. Click here »

The #1 Way to Build Your Business Online

By Charlie Cook   |   April 21, 2010

Join today’s Social Media Marketing Telecalls (they’re free)…

To discover the number one way to attract more buyers online >> Read More »

How To Cash In On Social Media Marketing

Listen in as 8 top social media experts reveal their innermost trade secrets to using free social media tools to pinpoint and profit from hungry buyers in any market before it's too late. Click here »

Top Marketing Blogs

By Charlie Cook   |   March 3, 2010

This blog ranked 6th out of the top 12 marketing blogs. And while I’m delighted to be near the top, I’m eager to know what you’d like to see featured here, what type of marketing information, resources, ideas and marketing strategies would get your attention and push us to the top.

Please include your comments and suggestions. For the full list of top marketing blogs and reason blogs publish lists like this… Read More »

The #1 Way To Multiply Your Online Profits

You'll find out exactly how to transform your website into a lead generating, sales producing success. Whether you just launched your site or it's been up for years, this is the quickest way to increase your online income. Click here »

Google Adwords Dating Rules

By Bob Dumouchel   |   January 20, 2010

Google Adwords with her seemingly targeted traffic, easygoing daily budgets, and conservative broad matching makes you think you have found the perfect solution to your marketing needs.

Then as you get to know each other and start to build what you think is a trust-based relationship, she slowly goes completely crazy. Like bad movie psycho girlfriend crazy. Make a wrong move and she’ll set your wallet on fire with bad content network traffic, ridiculously liberal extended broad matching, and possibly throw all your clothes out the window onto the lawn because she caught you messing around with Yahoo Search Marketing or Bing. If you catch her talking about how she wants to optimize or automate your relationship grab your wallet and run for your life! Read More »

The Most Powerful Way To Generate Consistent and Reliable Income

Wouldn't you like to have a list of 30k, 75k or even 150k qualified prospects? Use this automatic lead generation system to build your own monster list of qualified prospects, hungry to buy. Click here »

Social Media Works For Dell – Will It Work For You?

By Charlie Cook   |   January 8, 2010

I have to admit I’ve been a skeptic of social media. Every time I hear someone talk about spending an hour a day managing a Twitter account, Facebook or any other of the social media sites, I cringe.

For the most part it seems like just one more distraction for small business owners who already wear too many hats and are challenged to stay focused on their marketing. As a business owner my hands are full already and if I have any extra time I’d rather be biking or skiing. How about you? Read More »

Ethically Steal ALL These Money-Making Secrets

No matter what you sell, you can skyrocket your business by using the most powerful ideas of these top marketing and sales experts - updated every month. Click here »

SEO vs. PPC: Make Sure Your Site Shows Up

By Bob Dumouchel   |   December 24, 2009

For your small business marketing you need to understand the tools and pick the right one for the right job at the right time.  You cannot effectively compete without at least considering all the marketing channels and that certainly includes both SEO and PPC.

The issue is not “Either Or.” It is about the balance, frequency, and audience.

If you have a web site you need to consider playing on both sides of the SERP (Search Engine Results Page). As people debate the issue of SEO and PPC I hear some very interesting statements and my absolute favorite is “I never click on the ads.” The reason it is my favorite is it is so blatantly absurd.  Read More »

Instantly Increase Sales With Less Effort

Discover how to get attention in 15 seconds or less and increase your leads by up to 15x or more just by making this one change. You'll pull in a flood of qualified prospects, people eager to buy. Click here »

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