A football team can execute a well orchestrated drive down the field toward the goal line.
A combination of plays, that result in perfect passes, and effective runs, can bring them to the five yard line. The goal is just fifteen feet away.
Yet, even so, the team somehow can’t seem to move the ball into the end zone.
How many times has this happened to you?
You decide you haven’t been as efficient as you could be, so you decide to take charge.
So, you open your calendar (or grab a pen and planner if you’re old school), and get to work setting up a new system.
30 minutes later, what you have isn’t a better grasp on your time, but rather a messy calendar with overlapping time slots that’s all too difficult to read.
Don’t tell my wife, but after the family birthday dinner she so graciously organized for me in New York City, and during the Marc Cohn concert she had gotten us tickets to…
… my mind was wandering to marketing.
We all like to use the New Year to jump-start our good intentions, making resolutions to do better at work, exercise more, and do whatever we didn’t do last year for our families. This year, I’ve made it easy for you to tackle the work part; I’ve written resolutions for you. And, just as importantly, I’ll show you how to keep them. Read More »
Mary called from Baltimore with a question about her web site. She wanted to know what was wrong with it. She had worked hard to put up a site to promote her business but she wasn’t generating enough revenue with it.
Mary had made the mistake that almost every small business owner makes; she was focused on the wrong numbers and it was keeping her from reaching her business goals.
Exposing your company through good old fashioned word-of-mouth works well for some businesses. Others, however, need that extra little oomph. So why not try online advertising to reach a broader audience. PPC and banner ads have made it extremely easy to reach your target audience and often times, you pay only when you get results.
Let’s be honest with each other… Do you want to be a self-made millionaire? Are you sick and tired of struggling to reach your goals? Are you dealing with a declining or a stagnant income?
Enough, already.
You don’t have to stand for those paltry results. If you know how, you can do better—in fact, you can do a lot better.
There’s one area of sales that everybody hates to do…Cold calling – the dreaded task of picking up the phone and calling someone they’ve never spoken to before. Why? ?Because they’re afraid of being rejected.
So What!
The presents have been opened and there’s no more eggnog. Instead of having the cheery holidays to look forward to, the only thing that’s coming up is snow, winter, and spring…and that’s a few months from now.
This is THAT time of year. The time of year when resolutions are made…and broken.
Want to know how to make 2011 your best year ever?
At the end of the year some people indulge in making New Year’s resolutions. They promise themselves they’re going to stop digging into the cookies or ice cream before bed, go to the gym more often, get more sleep, close more sales and a whole lot of other stuff.
Have you ever done this?
