Charlie Cook's MArketing for Success Insider's Club

Archive for May, 2012

5 Steps To Getting Over Your Fear of Cold Calling

By Charlie Cook   |   May 13, 2012

Everyone’s afraid of the unknown. It’s natural. Personally I won’t eat squid…not because I don’t like it but, I’m afraid of what it might taste like. But that’s just plain silly.

Use the 5 steps below to get the clients you want by using the phone. Read More »


The Biggest Lie You Were Told About SEO

By Charlie Cook   |   May 8, 2012

The truth is we’re all lazy! Me too!

If I could take a pill and instantly be as strong as superman, and avoid having to spend hours working out at the gym each week and could avoid curtailing my urges to eat cookies all day long and still stay svelte and healthy, hey I’d go for it… Read More »


Which Books I’m Using To Train My New Copywriter

By Charlie Cook   |   May 7, 2012

It’s not flash floods or locusts or other natural disasters that plague most small business owners and keep them from attracting all the clients they want.

It’s the lack of compelling copy – words worth reading.
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7 Steps To Web Marketing Success

By Charlie Cook   |   May 6, 2012

Want to be successful online?

The key is to get the basics right and put together an internet marketing plan and stick to it, using proven strategies. Here are 7 essential steps to get you started.

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What’s The One Thing That’s Holding Your Business Back?

By Charlie Cook   |   May 1, 2012

Did you read the book, “Bringing Down The House”?

It’s a good read about how a MIT graduate and a half dozen colleagues took a handful of Vegas casinos for millions. The ringleader of the group was trained as a mechanical engineer, who you’d think wouldn’t know a thing about gambling.

But what he did do, was apply the same type of thinking he learned at MIT, on how to engineer systems, to… Read More »