The copy, the emails you send out and the newsletters you mail to clients and prospects are your voice and as such you want people to read them, love the content, be moved by it, share it and respond to it.
What makes good copy? Is the piece you wrote any good? Should you email it or publish it? Read More »
When I was a toddler, my parents used to dress me in one-piece overalls. Cute but I wouldn’t have been caught dead in them in college.
In college my style statement was a pair of blue jeans and a couple of red flannel shirts and yes, long hair. Read More »
I get emails from subscribers like you all the time, but don’t have the time to respond to every one. But here’s one question that I’d like to answer.
“Charlie, I thought you were a marketing expert, so why is it you keep bringing up stuff about your life, your boat, your bike and your obsession with skiing?” Read More »
Last week I attended a local group’s networking event.
You know the drill. You show up, there are tables, dinner, speaker and lots of people I didn’t know.
You may not know this about me – or believe it based on my writing style, but I am actually… Read More »
What’s the fastest way to reach a huge audience for free so that you can grow your business…this month?
The simple answer may surprise you.
A few months ago, I decided to switch up my workout routine… Read More »
