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What Everyone Who Markets Anything Should Know

By Darlene & Barry Nicholson   |   November 13, 2009

Over the last few years, we’ve seen a fundamental shift in how and where people get information. Things have changed and if you’re marketing isn’t changing too, you and  your business will be left behind.

For many businesses, it’s already happening. Here’s the top 11 ways things have changed. Read More »


6 Copywriting Tips Before You Put Pen To Paper

By Darlene & Barry Nicholson   |   September 30, 2009

small business copywriting tipsAre you a business owner trying to produce more leads, get current customers to buy more, and consistently do it through super-hot, money-generating online and offline copy.

The solution is simple. Find out what  the direct-response experts do and how they write copy that pulls in sales like a magnet. Use these six simple steps to  generate the BIG bucks.

Before you ever put pen to paper or type a single word, you MUST… Read More »