It was only a matter of time before people got bored with the static look of websites.
Lately we have been seeing more 3D images, rotating images, and audio to accompany a business website. These new tactics hope to… Read More »
Small Business Marketing
How To Make Your Pie Grow Bigger
There is an analogy we use when we think about our marketplace, it is like a pie that can only get bigger.
In order for that to be true, we must be able to think differently. Many times we limit our opportunities to grow our business or organization by not looking outside of the perimeter of our present client base. Read More »
5 Ways To Avoid A Dull Marketing Message
In a perfect world, everybody will do what we want them to.
Our kids will brush their teeth the first time we ask them to, do their homework, keep their rooms tidy, and keep their curfews; our parents will listen to our advice; our friends will stop their horrendous habits; our spouses will remember their promises.
In a perfect business world… Read More »
The 3rd Law Of Marketing You Should Know
Personally, I’ve never been hit on the head by a falling apple, but I get it.
I get that gravity made it happen – it’s a basic law of physics, one discovered by Newton. But do you know the 3rd law Newton discovered the one that explains why your marketing is or isn’t working? Read more >>
How to Target Buyers
When was the last time you said or thought “How many times do I have to tell you?!”
If you have any relationships with kids, this conversation is alive and well in your personal life. And when it comes to sales and marketing… Read More »
Did you watch it?
Last week I showed you where to watch a video that could change your life.
So, if you haven’t already… Read More »
10 Ways To Become an Influencer
A couple of times a week, I am contacted by authors, writers, PR people and CEOs of companies launching new products for small business owners.
When I get a call, I always ask how they found me.
And the answer is always… Read More »
Three Habits That Build Wealth
Bill is a friend of mine who is smart, hard working and dedicated to his management consulting business.
His clients love him, but his business is stagnating. He gets referrals occasionally, but considering how… Read More »
Favorite Slogans
Last Friday, I was waiting while my wife picked up our takeout dinner and I noticed a marketing slogan in the window of the local bakery.
It read… Read More »
Which Are You Doing? Making A Living Or Running A Business
Years ago, when we moved to our current large-ish home here in Greenwich, Connecticut, with two young children and a graphic design business to manage, my wife opted out of home cleaning, and hired a cleaning service instead.
She hired a service started by… Read More »
