{"id":11690,"date":"2012-07-03T06:00:28","date_gmt":"2012-07-03T10:00:28","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=11690"},"modified":"2012-07-03T15:16:53","modified_gmt":"2012-07-03T19:16:53","slug":"attract-attention-like-fireworks","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/web-marketing\/attract-attention-like-fireworks\/","title":{"rendered":"How To Attract Attention Like The 4th of July Fireworks"},"content":{"rendered":"<p>Here in Greenwich, CT where I live, the fireworks are so popular we have two displays, one in our town park in the center of town and one just a little over a mile away at the beach.<\/p>\n<p>The two displays flood the town with traffic and thousands of people.<!--more--><\/p>\n<p><strong><a href=\"https:\/\/www.marketingforsuccess.com\/blog\/web-marketing\/attract-attention-like-fireworks\/attachment\/internetmarketing15\/\" rel=\"attachment wp-att-11694\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-11694\" title=\"InternetMarketing15\" src=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2012\/07\/InternetMarketing15.jpg\" alt=\"How To Get Internet Marketing Results that Will Attract a Crowd\" width=\"150\" height=\"106\" \/><\/a><\/strong>Imagine if your marketing did the same, how much business would you have? Imagine if thousands of people showed up to find out more about what you do, your phone would be ringing off the hook.<\/p>\n<p><strong>So what\u2019s the secret?<\/strong><\/p>\n<p>Why do fireworks attract so many people and how can you do the same with your marketing?<\/p>\n<p><strong>Pay attention,<\/strong> because you can use the exact same principles to grow your business, and explode your profits. (Sorry, had to get it in there somewhere.)<\/p>\n<p><strong>1. Give people what they want<\/strong><br \/>\nPeople love to watch things go boom and the dazzling display in the sky. Obviously you aren\u2019t going to be shooting up fireworks in front of your office every day, but the takeaway is that if you give them the information, the videos etc they want, they\u2019ll flock to your website and to your business.<\/p>\n<p><strong>2. Attract attention in multiple ways<\/strong><br \/>\nWhen we first moved to town 30 years ago, the fireworks were funded by money collected from a handful of volunteers walking down the sides of the street during the Memorial Day parade. And while people tossed in change and even the occasional ten-dollar bill, it didn\u2019t amount to much.<\/p>\n<p>The result was that when we went to watch the fireworks, it consisted of a few individual rockets being sent skyward, with long gaps between fireworks. It was sort of a joke and only mildly entertaining.<\/p>\n<p>Then a successful financial firm decided to do something about it and fund the fireworks.<\/p>\n<p>Now when the town gathers to watch the fireworks, hundreds of rockets shoot skyward and it\u2019s hard to take your eyes off the show.<\/p>\n<p>If you want your marketing to do the same and grab peoples\u2019 attention, you need to do the same. Use multiple ways to get attention.<\/p>\n<p>Just putting up a website these days is the equivalent of shooting off one rocket on the fourth of July. Instead you need to use all the tools online to get your prospects\u2019 attention and get the phone ringing.<\/p>\n<p>To get attention online, you need to use your website, your blog, article directories, video sharing sites, slide sharing sites and PDF file sharing sites and each month add fresh content.<\/p>\n<p><strong>3. Hire a professional<\/strong><br \/>\nWhile a few people buy their own fireworks to shoot off from the backyard, any display of size that\u2019s going to attract a crowd is shot by a professional.<\/p>\n<p>The same is true for your online marketing. You can do it yourself, or hire someone without any marketing training, but you\u2019ll be risking your business.<\/p>\n<p>Is that smart?<\/p>\n<p>If you\u2019re serious about sending your sales soaring skyward, then it only makes sense to hire a professional, someone who can handle all aspects of your online marketing and has a proven track record of attracting clients and getting the phone ringing.<\/p>\n<p>The idea is to explode your sales, not implode them.<\/p>\n<p>Ready to send your sales skyward?<\/p>\n<p>Here\u2019s how &#8211; <a href=\"http:\/\/www.clientsdelivered.com\/webinar1\/\">Watch the webinar &gt;&gt;<\/a><\/p>\n<p>To your success,<\/p>\n<p>Charlie<\/p>\n<p>P.S. Find out how you can double your existing sales.<\/p>\n<p><a href=\"http:\/\/www.clientsdelivered.com\/webinar1\/\">Watch the webinar &gt;&gt;<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Here in Greenwich, CT where I live, the fireworks are so popular we have two displays, one in our town park in the center of town and one just a little over a mile away at the beach. The two displays flood the town with traffic and thousands of people.<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[18],"tags":[36],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/11690"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=11690"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/11690\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=11690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=11690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=11690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}