Discover which small business marketing strategies work to attract clients with this link >>
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\n– Charlie Cook
\nHelping you with small business marketing ideas that get results<\/p>\n
Want to know one of the most effective ways to generate sales? Use this small business marketing strategy!<\/p>\n
Last week I needed to get a signature notarized so I walked over from my office to my bank. Most banks will notarize customers signatures at no cost. I walked in to find only one of the three bank representatives at their desks and she wasn’t a notary public. Her suggestion was to drive to another branch in the next town.<\/p>\n
Is this a good way to market a business? Of course not.<\/p>\n
What was my local small town bank has been bought and sold many times in the last few years and is now owned by a large corporation that is focused on increasing profits by cutting staff. They market to small businesses but they don’t back it up with service.<\/p>\n
My response was to walk across the street to Wachovia, the competing bank in town. I asked about getting my document notarized and even though I’m not a customer, they instantly agreed and pointed out they had four employees currently in the bank who were notary publics.<\/p>\n
When I left I started to wonder where I should be doing my banking – with a bank that is cutting back on service or with one that welcomes people and provides simple services like notarizing documents for free.<\/p>\n
Giving away a service or information for free is one of the most powerful small business marketing strategies on the planet. Each time you use this marketing strategy you attract business and build loyalty moving prospects that much closer to becoming customers.<\/p>\n
Want more clients and people buying your products? Use this simple – give to get – small business marketing strategy to get more prospects and more business.<\/p>\n
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