{"id":149,"date":"2006-09-11T14:45:00","date_gmt":"2006-09-11T14:45:00","guid":{"rendered":"http:\/\/officeondemand.ca\/blog\/?p=138"},"modified":"2009-10-20T13:29:00","modified_gmt":"2009-10-20T18:29:00","slug":"how-can-i-compete-with-the-big-guys-and-marketing-ideas-i-can-use","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/small-business-marketing\/how-can-i-compete-with-the-big-guys-and-marketing-ideas-i-can-use\/","title":{"rendered":"How Can I Compete With the &#8220;Big Guys&#8221;? And marketing ideas I can use?"},"content":{"rendered":"<p>&#8220;We&#8217;re a local car rental service and compete with the &#8220;big guys&#8221;, the nationally know car rental companies. Any marketing ideas or strategies we can use?&#8221; &#8211; Carla<\/p>\n<p>1. List your prospects&#8217; most common concerns, their problems and frustrations, the little things that drive them crazy.<\/p>\n<p>2. Circle the ones that the &#8220;big guys&#8221; don&#8217;t address and that you do.<\/p>\n<p>3. Use this list of prospects&#8217; problems as the focus of your small business marketing.<\/p>\n<p>Want more <a href=\"https:\/\/www.marketingforsuccess.com\/marketing-ideas\/\">marketing ideas <\/a>to help grow your business? Use this link to find hundreds of tips and <a href=\"https:\/\/www.marketingforsuccess.com\/marketing-ideas\/\"><strong>marketing ideas you can use &gt;&gt; <\/strong><\/a><br \/>\n&#8211; Charlie Cook, <a href=\"http:\/\/www.marketingforsuccess.com\">Small Business Marketing That Works<\/a><\/p>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Reblog this post [with Zemanta]\" href=\"http:\/\/reblog.zemanta.com\/zemified\/e922f13b-5505-4a98-ae68-8eee4f87a0ce\/\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"float: right;\" src=\"http:\/\/img.zemanta.com\/reblog_e.png?x-id=e922f13b-5505-4a98-ae68-8eee4f87a0ce\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related more-info pretty-attribution paragraph-reblog\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;We&#8217;re a local car rental service and compete with the &#8220;big guys&#8221;, the nationally know car rental companies. Any marketing ideas or strategies we can use?&#8221; &#8211; Carla 1. List your prospects&#8217; most common concerns, their problems and frustrations, the little things that drive them crazy. 2. Circle the ones that the &#8220;big guys&#8221; don&#8217;t [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[15],"tags":[192,49,386],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/149"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=149"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/149\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}