{"id":163,"date":"2007-03-23T11:50:00","date_gmt":"2007-03-23T11:50:00","guid":{"rendered":"http:\/\/officeondemand.ca\/blog\/?p=152"},"modified":"2009-10-22T07:55:02","modified_gmt":"2009-10-22T12:55:02","slug":"should-i-try-and-market-to-everyone-or-target-my-marketing","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/marketing-plans\/should-i-try-and-market-to-everyone-or-target-my-marketing\/","title":{"rendered":"Should I Try and Market to Everyone Or Target My Marketing\u2026"},"content":{"rendered":"<p>Small Business Marketing Question<br \/>\n&#8220;My marketing question is about my target market. I am re-structuring my business. I monogram (embroider) on items. I could market to anyone and everyone needing promotional wear but should I or would it be better to narrow down my target. At the same time I don&#8217;t want to miss an opportunity.<\/p>\n<p>Your advice would me most appreciated.&#8221;<br \/>\nCynthia<\/p>\n<p>Answer<br \/>\nPick a niche or a couple of niches and you can focus your marketing, charge more and make more.<\/p>\n<p>&#8211; Charlie<br \/>\nSmall Business Marketing Ideas That Make Sense and Make Money<\/p>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Reblog this post [with Zemanta]\" href=\"http:\/\/reblog.zemanta.com\/zemified\/ba733340-74c8-4898-8405-3c5ca0e1fbfd\/\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"float: right;\" src=\"http:\/\/img.zemanta.com\/reblog_e.png?x-id=ba733340-74c8-4898-8405-3c5ca0e1fbfd\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related more-info pretty-attribution paragraph-reblog\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Small Business Marketing Question &#8220;My marketing question is about my target market. I am re-structuring my business. I monogram (embroider) on items. I could market to anyone and everyone needing promotional wear but should I or would it be better to narrow down my target. At the same time I don&#8217;t want to miss an [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10,7],"tags":[192,381,378],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/163"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=163"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/163\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}