{"id":170,"date":"2007-04-11T11:44:00","date_gmt":"2007-04-11T11:44:00","guid":{"rendered":"http:\/\/officeondemand.ca\/blog\/?p=159"},"modified":"2009-10-26T09:20:46","modified_gmt":"2009-10-26T14:20:46","slug":"how-do-you-know-if-your-marketing-blog-is-working","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/online-marketing\/how-do-you-know-if-your-marketing-blog-is-working\/","title":{"rendered":"How Do You Know If Your Marketing Blog Is Working?"},"content":{"rendered":"<p>If you have a blog and are regularly writing posts you want your efforts to generate results. Right? How can you tell if your blog is working?<\/p>\n<p>A well planned and well written blog should do the following for your small business marketing. It should generate:<\/p>\n<p>&#8211; Interest in your products and services<br \/>\n&#8211; Position you as the expert<br \/>\n&#8211; Familiarity and trust<br \/>\n&#8211; Virtual relationships with prospects<br \/>\n&#8211; Qualified leads<br \/>\n&#8211; Sales<\/p>\n<p>If your blog isn&#8217;t doing this for your business &#8211; your missing some of the basic steps involved in using your blog to enhance your small business marketing. First start by writing about topics that wil attract your prospects like a magnet. Then give them straight no B.S. advice that they can take to the bank.<\/p>\n<p>Do this and they&#8217;ll want to read every blog post and they&#8217;ll subscribe to your blog RSS feed and you&#8217;ll have their attention and their loyalty &#8211; two big steps towards converting them to customers and clients.<br \/>\n&#8211; Charlie<br \/>\nSmall Business Marketing That Generates Sales<\/p>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Reblog this post [with Zemanta]\" href=\"http:\/\/reblog.zemanta.com\/zemified\/7f39fdf3-2255-47ee-8705-5872634f2d9c\/\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"float: right;\" src=\"http:\/\/img.zemanta.com\/reblog_e.png?x-id=7f39fdf3-2255-47ee-8705-5872634f2d9c\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related more-info pretty-attribution paragraph-reblog\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>If you have a blog and are regularly writing posts you want your efforts to generate results. Right? How can you tell if your blog is working? A well planned and well written blog should do the following for your small business marketing. It should generate: &#8211; Interest in your products and services &#8211; Position [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[232,123],"tags":[400,192,393],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/170"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=170"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/170\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=170"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=170"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=170"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}