{"id":3419,"date":"2009-12-07T08:44:09","date_gmt":"2009-12-07T13:44:09","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=3419"},"modified":"2009-12-03T10:25:42","modified_gmt":"2009-12-03T15:25:42","slug":"local-word-of-mout","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/positioning\/local-word-of-mout\/","title":{"rendered":"Sell Locally? Here&#8217;s An Easy Way To Attract More Clients"},"content":{"rendered":"<p style=\"text-align: left;\">Do you want to start a word of mouth campaign but need a good way to jump in?<\/p>\n<p style=\"text-align: left;\">One way is to give people information that they\u2019ll be interested in\u2026and once they are interested in it, they\u2019ll also be interested in\u00a0 sharing with other people they know.\u00a0 Often this information is about your business, of course. But the information can also be not directly related to your business but to local business in general.<\/p>\n<p style=\"text-align: left;\">Many people know in the back of their minds that patronizing local business is good, but do they realize all the benefits local businesses bring to a community? Think about sharing this information with them and give them some food for thought\u2026and I bet they\u2019ll tell their friends.<!--more--><\/p>\n<p style=\"text-align: left;\"><strong>Great reasons to shop local businesses:<\/strong><\/p>\n<ul style=\"text-align: left;\">\n<li>Local      businesses spend more money in the local community, since local businesses      are more likely to buy from local suppliers. Shopping at a local store      helps grow other businesses and the tax base of the local community.<\/li>\n<li>Local      businesses fuel innovation: entrepreneurs are often involved in developing      new ways to do business more efficiently. From packaging to advertising to      customer service, small businesses are more nimble and can be much more      creative in solving customer problems.<\/li>\n<li>Local      business owners give more money to local charities than non-local owners.<\/li>\n<li>Nationally,      small business owners are one of the largest employers of Americans.<\/li>\n<li>Local      businesses utilize public services more efficiently than chain stores,      making them better citizens of your community.<\/li>\n<li>Customers      have more choices when living in a community with lots of local      businesses: customers don\u2019t have to settle for what is offered everywhere      in the country, but local tastes can be addressed.<\/li>\n<li>Local      business owners are invested in your community\u2019s future.<\/li>\n<li>Many      local businesses are within walking distances to offices and residential      neighborhoods, creating more sustainable communities.<\/li>\n<li>Local      businesses create a unique character for the community. This local character      attracts people who want to stay and live in the community because of its      specialness.<\/li>\n<li>For      every $1 spent at a local business, about\u00a0 73 cents stays in the community. For every $1 spent at      a chain store, about 43 stays in the community.<\/li>\n<li>Local      business owners are your friends and neighbors: support them, and they\u2019ll      support what you do.<\/li>\n<\/ul>\n<p style=\"text-align: left;\">How\u00a0 do you get the word out? Share this information in your newsletter or on your website. If you\u2019re on twitter, send out a few tweets! Post this information in your store window or on a bulletin board in your store, or print up a flyer that your customers can take with you. You can even share the flyers with other local businesses\u2026maybe you can all get together to promote shopping local!<\/p>\n<p style=\"text-align: left;\">Thanks to <a href=\"http:\/\/www.localfirst.com\/\" target=\"_blank\">Local First<\/a> and <a href=\"http:\/\/www.staylocal.org\" target=\"_blank\">Stay Local<\/a> for sharing great information about local businesses!<\/p>\n<p style=\"text-align: left;\">&#8211; <em>Kim<\/em><\/p>\n<table style=\"text-align: left;\" border=\"0\" cellspacing=\"8\" cellpadding=\"8\" width=\"450\">\n<tbody>\n<tr>\n<td width=\"450\" height=\"0\" valign=\"top\" bgcolor=\"#ececec\"><strong><a href=\"https:\/\/www.marketingforsuccess.com\/blog\/kim-sheehan\/\">About Kim Sheehan<\/a><\/strong> <a href=\"http:\/\/www.mfsstore.com\"><strong><br \/>\nRelated Resources<\/strong><\/a><strong><a href=\"https:\/\/www.marketingforsuccess.com\/blog\/author\/ksheehan\/\"><br \/>\nMore Posts by Kim Sheehan<\/a><\/strong><\/p>\n<p>To discover the easy and inexpensive ways <span style=\"text-decoration: underline;\">anyone can attract more clients and maximize their profits<\/span>, sign up for your<strong> <\/strong><strong><a href=\"https:\/\/www.marketingforsuccess.com\/free8-s.html\">FREE <\/a><\/strong><strong><a href=\"https:\/\/www.marketingforsuccess.com\/free8-s.html\">Profit Now <\/a><\/strong><strong><a href=\"https:\/\/www.marketingforsuccess.com\/free8-s.html\">Report<\/a>. <\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px; text-align: left;\"><a class=\"zemanta-pixie-a\" title=\"Reblog this post [with Zemanta]\" href=\"http:\/\/reblog.zemanta.com\/zemified\/d1c3f67d-74e9-4592-ad0b-2453211f90e2\/\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"border: medium none ; float: right;\" src=\"http:\/\/img.zemanta.com\/reblog_e.png?x-id=d1c3f67d-74e9-4592-ad0b-2453211f90e2\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related more-info pretty-attribution paragraph-reblog\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Do you want to start a word of mouth campaign but need a good way to jump in? One way is to give people information that they\u2019ll be interested in\u2026and once they are interested in it, they\u2019ll also be interested in\u00a0 sharing with other people they know.\u00a0 Often this information is about your business, of [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[230],"tags":[398],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/3419"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=3419"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/3419\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=3419"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=3419"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=3419"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}