{"id":5415,"date":"2010-06-29T06:40:13","date_gmt":"2010-06-29T11:40:13","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=5415"},"modified":"2010-07-02T09:43:13","modified_gmt":"2010-07-02T14:43:13","slug":"create-irresistible-offers","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/copywriting\/create-irresistible-offers\/","title":{"rendered":"12 Ways to Create Irresistible Offers that People Can\u2019t Refuse"},"content":{"rendered":"

How good your offer is in the market place will play a deciding factor in how well your product or service will sell. That\u2019s why it\u2019s vital you create value-rich offers that people will be excited to say yes to. What follows are 12 copywriting tips<\/a> that help you do that.<\/p>\n

But keep in mind, that these aren\u2019t fail-safe solutions. Some of these or a combination of these ideas will work better than others. And it depends on your niche and market place.<\/p>\n

1.<\/strong> Increase the amount of bonuses you\u2019re giving away.\"marketing<\/a><\/p>\n

2.<\/strong> State that customers may keep the bonuses even if they return the product.<\/p>\n

3.<\/strong> Offer a high-value bonus that could be sold as a stand-alone product for close to or at the same amount as the product you\u2019re offering. And mention that this bonus could sell as a stand-alone product.<\/p>\n

4.<\/strong> Extend your money back guarantees.<\/p>\n

5.<\/strong> Add or extend warranties.<\/p>\n

6.<\/strong> Add upgrades to product or service.<\/p>\n

7.<\/strong> Package your product\/service with a complimentary product or service. Or give a savings on it.<\/p>\n

8.<\/strong> Increase value of what you\u2019re selling. So it\u2019s perceived higher in value than price point. You could do this by itemizing even the smallest things in a list that the customer is getting out of this. (Stacked benefit list.)<\/p>\n

9.<\/strong> Use a double-your-money-back guarantee.<\/p>\n

10.<\/strong> Use a guarantee wherein the refunder gets some sum of money for returning the product or service. An example of that would be: \u201cI\u2019ll pay you $10 just for trying it!\u201d<\/p>\n

11.<\/strong> Make the terms of purchase easier. \u201cJust three easy payments of $33!\u201d \u201cSend no money now \u2013 we\u2019ll bill you later!\u201d \u201cTry it free for 7 days and then decide if you want to keep it!\u201d<\/p>\n

12.<\/strong> Tell them that even if they ask for a refund, you\u2019ll pay the shipping and handling costs to have it shipped back.<\/p>\n

– Mike<\/em><\/p>\n\n\n\n
About Mike Jezek<\/a><\/strong>
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