{"id":5597,"date":"2010-07-12T06:34:20","date_gmt":"2010-07-12T11:34:20","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=5597"},"modified":"2010-07-09T09:42:30","modified_gmt":"2010-07-09T14:42:30","slug":"local-search","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/web-marketing\/social-media\/local-search\/","title":{"rendered":"Why Local Search Is So Important"},"content":{"rendered":"

Where do consumers search for information online?<\/p>\n

Social media<\/a> sites are number one!<\/p>\n

This graph really shouldn’t be that surprising. After all, business owners know that the best way to get business is by word of mouth and referrals.<\/p>\n

That’s why social media<\/a> websites are in the top spot for information searches. Don’t get me wrong, if you don’t have a company website, you are missing the boat. However, it’s very important to make \"local<\/a>sure you are listed in the local business results on Google, Yelp, Yellowpages, Twitter, Facebook, LinkedIn, and other social media platforms that allow users to leave their feedback and interact with you.<\/p>\n

Why is it so important?<\/p>\n

People want to read and hear what other people think about the product or service they are looking for.<\/p>\n

I recommend taking advantage of the best effective and highest traffic social media sites when possible. Use a combination of review sites, niche related sites such as real estate social media sites like Active Rain, and your company website to get the most out of the internet.<\/p>\n

There are so many social media<\/a> sites! How can you decide which ones are good for your business?<\/p>\n

Go to Google and just simply type in your business or niche. For example, try \u201creal estate social media sites.\u201d You should find Active Rain on the first page.<\/p>\n

Now, try this for your own profession. There are so many social media sites popping up to unite people of the same industries. It can prove to be a vital asset for market research, new relationships, and growth of your own skills and knowledge.<\/p>\n

Take advantage of sites such as Yelp, Yellowpages, and Google Local Business Results.<\/p>\n

These services are free to add your listing and can also be very effective. These allow your customers and clients to leave a comment about your service and people love to look up that information. You will have a huge advantage over your competition if you have 2 reviews on your business and the others guys have none!<\/p>\n

First, go to those sites just mentioned and add your listing. Then, I would recommend sending out a message to your friends and client lists to add their testimonial and ratings to your new listings right away.<\/p>\n

Google Local Business Results is very useful in other ways such adding videos, pictures, and coupons to your listing making it much more attractive to potential new customers.<\/p>\n

– Ryan<\/em><\/p>\n\n\n\n
About Ryan Shaw<\/a><\/strong>
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