{"id":5979,"date":"2010-08-11T07:17:35","date_gmt":"2010-08-11T12:17:35","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=5979"},"modified":"2010-08-06T09:09:42","modified_gmt":"2010-08-06T14:09:42","slug":"wordpress-blog-marketing","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/online-marketing\/blog-marketing\/wordpress-blog-marketing\/","title":{"rendered":"3 Ways WordPress Makes Life Easier for Small Business Owners"},"content":{"rendered":"<p style=\"text-align: left;\">WordPress is great for small and medium businesses who want more control over their company website \u2013 and the ability to manage it by themselves, without having to resort to calling a web developer every time they want to add some new content. Here are three ways that WordPress makes things easier for SMB owners.<\/p>\n<ol style=\"text-align: left;\">\n<li><strong>Add new blog posts when you\u2019re on      vacation<\/strong>.<br \/>\nI know &#8211; you\u2019re asking: <em>\u201cWhat\u2019s a      vacation?\u201d<\/em> But if you\u2019re given the opportunity <!--more-->to take one, and you\u2019ve      become used to (or even addicted to) posting in your company <a href=\"https:\/\/www.marketingforsuccess.com\/blog\/online-marketing\/blog-marketing\/build-business-online\/\">blog marketing<\/a>, no need      to worry about your absence. You can publish in the future!Write a post and schedule it <a href=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2010\/08\/wordpress.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-5998\" title=\"wordpress\" src=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2010\/08\/wordpress.jpg\" alt=\"wordpress\" width=\"100\" height=\"150\" \/><\/a>by changing the Publish date. Click the \u2018Edit\u2019      link just above the big Publish button, beside \u2018Publish Immediately,\u2019 and      you can enter any date and time you like. Your post will be published to      the blog on your chosen date. If you write a few posts ahead of time and      publish them every couple of days while you\u2019re away, your blog readers      might not even know you were gone.<\/li>\n<li><strong>Control spam      easily.<\/strong><br \/>\nNo one likes spam, but WordPress has features and plugins that help keep      comment spam to a minimum, and also minimize your time dealing with it. First,      set up WordPress so that comments are moderated under Settings &gt;      Discussion. WordPress will notify you with an email when a comment arrives      and give you the option to quickly post it, delete it, or relegate it to      the spam folder.<\/p>\n<p>Then, use Akismet to greatly reduce incoming spam; it\u2019s a plugin I      consider essential on all WordPress sites. You\u2019ll need to get a free API      key from <a href=\"http:\/\/akismet.com\/get\/\">http:\/\/akismet.com\/get\/<\/a> to      use it. When a new comment comes to your site it will be submitted to the      Akismet web service, which runs hundreds of tests on the comment. Items      identified as spam are kept for 15 days then deleted (but aren\u2019t published      on your website).<\/p>\n<p>If that\u2019s not enough protection, you can also use the plugin Bad Behavior      (<a href=\"http:\/\/www.bad-behavior.ioerror.us\/\">http:\/\/www.bad-behavior.ioerror.us\/<\/a>),      which plays nicely with Akismet. Bad Behavior doesn\u2019t look at the comment      itself, but at the IP address and other information from the commenter. If      it\u2019s coming from a known spammer, the comment is blocked.<\/li>\n<li><strong>Help your      readers help you get noticed.<\/strong><br \/>\nProvide them with easy ways to share that interesting piece you wrote last      week \u2013 use one of the many social media plugins that add icons linking to      an ever-growing number of social networking sites to your posts and pages      (or your sidebar). If a reader likes your post, he or she can click on the      social network of their choice and post a link to your article. Free      advertising for you with no additional effort \u2013 other than writing in the      blog, of course.<\/li>\n<\/ol>\n<p style=\"text-align: left;\">&#8212;&#8212;&#8212;-<\/p>\n<p style=\"text-align: left;\">WordPress is my content management system (CMS) of choice for many reasons \u2013 the features described here are typical of all the good things WordPress can do for your SMB.<\/p>\n<p style=\"text-align: left;\">&#8211; <em>Debbie<\/em><\/p>\n<table style=\"text-align: left;\" border=\"0\" cellspacing=\"8\" cellpadding=\"8\" width=\"450\">\n<tbody>\n<tr>\n<td width=\"450\" height=\"0\" valign=\"top\" bgcolor=\"#ececec\"><strong><a href=\"https:\/\/www.marketingforsuccess.com\/blog\/debbie-campbell\/\">About Debbie Campbell<br \/>\n<\/a><\/strong><a href=\"https:\/\/www.marketingforsuccess.com\/websales.html\"><strong>Related Resources<\/strong><\/a><strong><a href=\"https:\/\/www.marketingforsuccess.com\/blog\/author\/dcampbell\/\"><br \/>\nMore Posts by Debbie Campbell<\/a><\/strong><\/p>\n<p>To discover the easy and inexpensive ways <span style=\"text-decoration: underline;\">anyone can attract more clients and maximize their profits<\/span>, sign up for your<strong> <\/strong><strong><a href=\"https:\/\/www.marketingforsuccess.com\/free8-s.html\">FREE <\/a><\/strong><strong><a href=\"https:\/\/www.marketingforsuccess.com\/free8-s.html\">Profit Now <\/a><\/strong><strong><a href=\"https:\/\/www.marketingforsuccess.com\/free8-s.html\">Report<\/a>. <\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>WordPress is great for small and medium businesses who want more control over their company website \u2013 and the ability to manage it by themselves, without having to resort to calling a web developer every time they want to add some new content. Here are three ways that WordPress makes things easier for SMB owners. [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[232],"tags":[400],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/5979"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/47"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=5979"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/5979\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=5979"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=5979"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=5979"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}