{"id":62,"date":"2005-03-28T21:51:00","date_gmt":"2005-03-28T21:51:00","guid":{"rendered":"http:\/\/officeondemand.ca\/blog\/?p=51"},"modified":"2009-09-17T14:20:42","modified_gmt":"2009-09-17T19:20:42","slug":"do-postcards-work-for-small-business-marketing","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/direct-response-marketing\/do-postcards-work-for-small-business-marketing\/","title":{"rendered":"Do Postcards Work for Small Business Marketing?"},"content":{"rendered":"<p>&#8220;Do you suggest post-cards being sent out to other business? We have started to brainstorm various selling tactics but aren&#8217;t 100% sure.&#8221; &#8211; Lisa Welch<\/p>\n<p>Postcards are a great way to generate leads but by themselves are unlikely to generate a sale. If you have <a href=\"https:\/\/www.marketingforsuccess.com\/marketing-message.html\"><strong>the right marketing message<\/strong><\/a> you can use postcards to prompt prospects to call you or visit your web site. When they do you can follow up with the <a href=\"https:\/\/www.marketingforsuccess.com\/marketing-manual.html\"><strong>essential marketing information<\/strong><\/a> to build credibility, define value and move them towards a sale. &#8211; Charlie Cook<\/p>\n<div class=\"zemanta-pixie\" style=\"margin-top: 10px; height: 15px;\"><a class=\"zemanta-pixie-a\" title=\"Reblog this post [with Zemanta]\" href=\"http:\/\/reblog.zemanta.com\/zemified\/133a908f-eb9f-4064-be94-14fd017ca7ed\/\"><img decoding=\"async\" class=\"zemanta-pixie-img\" style=\"BORDER-BOTTOM: medium none; BORDER-LEFT: medium none; FLOAT: right; BORDER-TOP: medium none; BORDER-RIGHT: medium none\" src=\"http:\/\/img.zemanta.com\/reblog_e.png?x-id=133a908f-eb9f-4064-be94-14fd017ca7ed\" alt=\"Reblog this post [with Zemanta]\" \/><\/a><span class=\"zem-script more-related more-info pretty-attribution paragraph-reblog\"><script src=\"http:\/\/static.zemanta.com\/readside\/loader.js\" type=\"text\/javascript\"><\/script><\/span><\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Do you suggest post-cards being sent out to other business? We have started to brainstorm various selling tactics but aren&#8217;t 100% sure.&#8221; &#8211; Lisa Welch Postcards are a great way to generate leads but by themselves are unlikely to generate a sale. If you have the right marketing message you can use postcards to prompt [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[229,226],"tags":[192,77,396,34,386],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/62"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=62"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/62\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=62"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=62"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}