{"id":6248,"date":"2010-09-11T07:13:59","date_gmt":"2010-09-11T12:13:59","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=6248"},"modified":"2010-08-31T12:29:36","modified_gmt":"2010-08-31T17:29:36","slug":"twitter-profile-page","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/web-marketing\/social-media\/twitter-profile-page\/","title":{"rendered":"4 Steps to a Better Twitter Profile Page"},"content":{"rendered":"

You’re probably already using Twitter as a way to connect with customers in an effort to reach more people through social media marketing. If you’re using a default Twitter background, you’re missing out on an opportunity to extend your website’s branding even further, and this article is just for you.<\/p>\n

Customizing your Twitter profile page to suit your business is easier than you might think. Here’s what you need to consider:<\/p>\n

Fill in all the provided fields.<\/strong>\"twitter-bird-3\"<\/a>
\nWhen you log in to your Twitter account, click on Settings and then Profile. Add your full name, your location (city and state and maybe country), a link to your business website and a bio that includes keywords about your services, expertise or products. Filling in all the fields can help people find you on Twitter.<\/p>\n

Use a photo of yourself or a brand image.
\n<\/strong>I would really leave this to personal preference, but using either a photo or a brand image is far better than using one of the default Twitter icons. A photo makes things more personal; a logo can provide more consistency for a business account. Here’s an article with a good conversation about the merits of both approaches<\/a>. Add your image under the Settings > Profile page in your Twitter account.<\/p>\n

<\/strong><\/p>\n

Get a semi-custom background.<\/strong>
\nNot a Photoshop user? No problem \u2013 you can easily make a semi-custom background using online tools like Twitbacks<\/a> in just a few minutes. Choose from a variety of colors and designs. This is a very good first step on the way to a fully customized Twitter page.<\/p>\n

Get a custom background. <\/strong>
\nFor a business site, I’d recommend doing this. Some web designers build custom backgrounds, but if you’re familiar with Photoshop or a similar image editing programs, you can do it yourself; the small investment will make a big difference in the credibility of your profile page. It will also allow you to inject your personality into your Twitter profile.<\/p>\n

Your custom background should definitely include your business logo, and you might also include other elements:<\/p>\n