{"id":70,"date":"2005-05-03T11:49:00","date_gmt":"2005-05-03T11:49:00","guid":{"rendered":"http:\/\/officeondemand.ca\/blog\/?p=59"},"modified":"2009-09-28T10:28:47","modified_gmt":"2009-09-28T15:28:47","slug":"im-getting-lousy-leads-what-do-i-do-to-improve-my-lead-generation","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/lead-generation\/im-getting-lousy-leads-what-do-i-do-to-improve-my-lead-generation\/","title":{"rendered":"I\u2019m Getting Lousy Leads, What Do I Do to Improve My Lead Generation?"},"content":{"rendered":"

“My company provides me with 18 leads each week, they even schedule the appointments. All the I need to do is to make the visits to each of the companies. They problem is that few of these leads are qualified and after spending a half hour or more to get to the company I find most of these leads don’t meet the basic qualifications for our services. What do I do?” – Paul Shaw<\/p>\n

Following up on unqualified leads is frustrating and a big waste of everyone’s time. Imagine instead that every call or appointment you made was with a prospect that was happy to see or hear from you. Imagine they were interested, already aware of your qualifications, credibility and the value of your product or service? You’d waste a lot less time, improve lead generation and close a lot more sales.<\/p>\n

Paying others to generate leads for you is generally a waste of time and money. I use a lead generation system that each week provides me with more qualified leads than I can handle. Each lead arrives on my desk with enough information for me to determine whether the prospect is a likely match for my services and worth following up with.<\/p>\n

Instead of accepting unqualified leads, its far more effective to put your own lead generation system<\/strong><\/a>” in place. Learn how to improve your lead generation with “Creating Web Sites That Sell<\/strong><\/a>“. – Charlie Cook<\/p>\n

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