{"id":7206,"date":"2010-11-26T06:00:03","date_gmt":"2010-11-26T11:00:03","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=7206"},"modified":"2010-11-26T08:38:31","modified_gmt":"2010-11-26T13:38:31","slug":"how-to-sell-more-and-earn-more","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/sales\/how-to-sell-more-and-earn-more\/","title":{"rendered":"The Secret To Making More Sales"},"content":{"rendered":"<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">So I was driving to an appointment to sell some office furniture the other day and a cop pulls me over and says, \u201cHave you been drinking because your eyes look a little red.\u201d<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">Undaunted, I immediately shot back, \u201cHave you been eating donuts because your eyes look a little glazed.\u201d \u00a0We can learn two things from this. \u00a01. Never shoot back at a police officer. 2. Police officers have very little sense of humor.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">Before my wife disgruntledly bailed me out 6 hours later I had a good chance to think about the office products business. \u00a0And here is what I thought. \u00a0Business is good. \u00a0But enough regressing. \u00a0Isn\u2019t it great that Rosie and Donald are feuding? \u00a0I really don\u2019t like either of them, and to watch them make endless headlines by smearing each other\u2019s noses in the dirt and trash talk is usually the highlight of my day.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">I could never figure out why Rosie had a talk show and evidently neither could the American Public. \u00a0She certainly couldn\u2019t act, a fact verified by the one movie she was in. And as far as Donald &#8211; the man with an ego larger than his comb over &#8211; I\u2019ve never enjoyed being around people who used daddy\u2019s money to buy and bully their way into power, who absolutely know they&#8217;re God. \u00a0I\u2019m God.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">Just kidding. \u00a0I\u2019m not God. \u00a0I\u2019m god. \u00a0You know the other god, the small \u201cg\u201d god. \u00a0One of the smaller gods the Greeks worshipped in ancient times. \u00a0One of the gods you can\u2019t really get in trouble for being. I\u2019m already in enough trouble with the police.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">Yeah, so where was I? \u00a0Oh, yea\u2026 selling office products. I was selling office products while I was playing golf. \u00a0Yes, I shoot in the mid 80\u2019s. \u00a0If it gets any colder than that, I don\u2019t go out. \u00a0And my drives are always in the 200 to 300 yard range. \u00a0That\u2019s 150 out, and 100 to 150 yards to either the right or the left.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">But I sell a lot of office products on the course. \u00a0Well, I don\u2019t really sell office products at all. \u00a0I\u2019m glad if I know which end of the fax machine to put the paper in. \u00a0And thank god &#8211; of your choosing, we don\u2019t have thermal fax machines anymore. \u00a0I mean, is it paper towels, TP, fax paper &#8211; I get so confused. \u00a0More than once I\u2019ve left the bathroom in pain. Luckily, it seems I don\u2019t have to know anything about office products to get firms to buy from me.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">You see, in sales &#8211; and this is true for any industry &#8211; \u00a0 people buy through relationships. \u00a0And I have relationships with most of the women that buy from me. \u00a0Wait a minute &#8211; that didn\u2019t come out right. \u00a0Especially if my wives find out.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">But it\u2019s true. \u00a0Clients know they can count on me when they have a question, problem, or need something. \u00a0They have my cell phone number and I always answer it. \u00a0Product questions? \u00a0I may not know the answer but that doesn\u2019t mean I can\u2019t or won\u2019t find out for them in a hurry. \u00a0My efficient staff makes it easy for me to be the slacker I appear to be. \u00a0Our product specialists send detailed information to people that need product specs. \u00a0And pricing is a blend of my feedback along with industry norms and competitors\u2019 bids. \u00a0And I\u2019m there before, during and after the sale.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">For whatever reason, people trust me. \u00a0They know while I can be pretty funny, I\u2019m always honest, 100% trustworthy and eager to please. \u00a0It\u2019s fun being funny and having relationships and having everyone around you always smiling and laughing &#8211; isn\u2019t that the way you\u2019d like to do business? \u00a0So would your clients.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">And that\u2019s the way you sell a lot of office products. \u00a0Just be yourself and develop relationships. \u00a0When clients like you and trust you, they\u2019ll buy from you.<\/div>\n<div id=\"_mcePaste\" style=\"position: absolute; left: -10000px; top: 0px; width: 1px; height: 1px; overflow: hidden;\">Here\u2019s the bottom line. Don\u2019t get caught speeding and give lip to the cop: it costs $450 and the guys in the drunk tank all look like they\u2019ve been on one too many episodes of cops. \u00a0Yeesh\u2026 you\u2019d think if someone had only one good tooth they\u2019d take better care of it.<\/div>\n<p>So I was driving to an appointment to sell some office furniture the other day and a cop pulls me over and says, \u201cHave you been drinking because your eyes look a little red.\u201d<\/p>\n<p>Undaunted, I immediately shot back&#8230;<\/p>\n<p><!--more--><\/p>\n<p><a href=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2010\/11\/iStock-Girl-Whisper-Can-Small1.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-7299\" title=\"Sales, Marketing Strategies\" src=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2010\/11\/iStock-Girl-Whisper-Can-Small1.jpg\" alt=\"Sales, Marketing Strategies\" width=\"190\" height=\"125\" srcset=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2010\/11\/iStock-Girl-Whisper-Can-Small1.jpg 190w, https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2010\/11\/iStock-Girl-Whisper-Can-Small1-150x98.jpg 150w\" sizes=\"(max-width: 190px) 100vw, 190px\" \/><\/a>&#8230;\u201cHave you been eating donuts because your eyes look a little glazed.\u201d \u00a0We can learn two things from this. \u00a01. Never shoot back at a police officer. 2. Police officers have very little sense of humor.<\/p>\n<p>Before my wife disgruntledly bailed me out 6 hours later I had a good chance to think about \u00a0the office products business. \u00a0And here is what I thought. \u00a0Business is good. \u00a0But enough regressing. \u00a0Isn\u2019t it great that Rosie and Donald are feuding? \u00a0I really don\u2019t like either of them, and to watch them make endless headlines by smearing each other\u2019s noses in the dirt and trash talk is usually the highlight of my day.<\/p>\n<p>I could never figure out why Rosie had a talk show and evidently neither could the American Public. \u00a0She certainly couldn\u2019t act, a fact verified by the one movie she was in. And as far as Donald &#8211; the man with an ego larger than his comb over &#8211; I\u2019ve never enjoyed being around people who used daddy\u2019s money to buy and bully their way into power, who absolutely know they&#8217;re God. \u00a0I\u2019m God.<\/p>\n<p>Just kidding. \u00a0I\u2019m not God. \u00a0I\u2019m god. \u00a0You know the other god, the small \u201cg\u201d god. \u00a0One of the smaller gods the Greeks worshipped in ancient times. \u00a0One of the gods you can\u2019t really get in trouble for being. I\u2019m already in enough trouble with the police.<\/p>\n<p>Yeah, so where was I? \u00a0Oh, yea\u2026 selling office products. I was selling office products while I was playing golf. \u00a0Yes, I shoot in the mid 80\u2019s. \u00a0If it gets any colder than that, I don\u2019t go out. \u00a0And my drives are always in the 200 to 300 yard range. \u00a0That\u2019s 150 out, and 100 to 150 yards to either the right or the left.<\/p>\n<p>But I sell a lot of office products on the course. \u00a0Well, I don\u2019t really sell office products at all. \u00a0I\u2019m glad if I know which end of the fax machine to put the paper in. \u00a0And thank god &#8211; of your choosing, we don\u2019t have thermal fax machines anymore. \u00a0I mean, is it paper towels, TP, fax paper &#8211; I get so confused. \u00a0More than once I\u2019ve left the bathroom in pain. Luckily, it seems I don\u2019t have to know anything about office products to get firms to buy from me.<\/p>\n<p>You see, in <a href=\"https:\/\/www.marketingforsuccess.com\/blog\/sales\/what-is-your-sales-closing-ratio\/\">sales<\/a> &#8211; and this is true for any industry \u00a0&#8211; \u00a0<strong>people buy through relationships<\/strong>. \u00a0And I have relationships with most of the women that buy from me. \u00a0Wait a minute &#8211; that didn\u2019t come out right. \u00a0Especially if my wives find out.<\/p>\n<p>But it\u2019s true. \u00a0Clients know they can count on me when they have a question, problem, or need something. \u00a0They have my cell phone number and I always answer it. \u00a0Product questions? \u00a0I may not know the answer but that doesn\u2019t mean I can\u2019t or won\u2019t find out for them in a hurry. \u00a0My efficient staff makes it easy for me to be the slacker I appear to be. \u00a0Our product specialists send detailed information to people that need product specs. \u00a0And pricing is a blend of my feedback along with industry norms and competitors\u2019 bids. \u00a0And I\u2019m there before, during and after the sale.<\/p>\n<p>For whatever reason, people trust me. \u00a0They know while I can be pretty funny, I\u2019m always honest, 100% trustworthy and eager to please. \u00a0It\u2019s fun being funny and having relationships and having everyone around you always smiling and laughing &#8211; isn\u2019t that the way you\u2019d like to do business? \u00a0So would your clients.<\/p>\n<p>And that\u2019s the way you sell a lot of office products. <strong> Just be yourself and develop relationships. <\/strong> When clients like you and trust you, they\u2019ll buy from you.<\/p>\n<p>Here\u2019s the bottom line. Don\u2019t get caught speeding and give lip to the cop: it costs $450 and the guys in the drunk tank all look like they\u2019ve been on one too many episodes of cops. \u00a0Yeesh\u2026 you\u2019d think if someone had only one good tooth they\u2019d take better care of it.<\/p>\n<p><em>-Jeffrey<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>So I was driving to an appointment to sell some office furniture the other day and a cop pulls me over and says, \u201cHave you been drinking because your eyes look a little red.\u201d Undaunted, I immediately shot back, \u201cHave you been eating donuts because your eyes look a little glazed.\u201d \u00a0We can learn two [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[13],"tags":[384],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/7206"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=7206"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/7206\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=7206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=7206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=7206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}