![\"\"](\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2011\/03\/Success-Tips2.jpg\" "\\"Success")
I picked out 3 simple exercises to practice on the slope.<\/p>\nYesterday, it was sleeting out on the mountain where I ski. And you\u2019d think any sane person would have decided to stay in and avoid the \u201cbad\u201d weather. But I was out skiing and had one of my best days ever \u2013 despite the sleet.<\/p>\n
You see, I didn\u2019t just head out for a few runs, but before I went out…I picked out 3 simple exercises to practice on the slope.<\/p>\n
Then I spent the first hour of my morning over on the easy slopes, just working on the simple movements, which helped distract me from the pain of the little ice balls hitting my face.<\/p>\n
Then, I headed over to the tougher runs, to ski bumps, and to duck into the woods where I like to ski, trying with every turn to continue to apply what I\u2019d been practicing.<\/p>\n
The result?<\/p>\n
I skied the challenging terrain, faster, more in control and with a whole lot less effort than ever before. My skiing and the fun factor jumped a notch.<\/p>\n
Now you may never have been on a pair of skis and have little desire to get involved in a sport that involves controlled falling. But how about your business\u2026<\/p>\n
Wouldn\u2019t you like to attract more clients, more profits and see your business grow with a whole lot less effort?<\/p>\n
The truth is you can!<\/p>\n
You just need to do the following:<\/p>\n
1. Set a Goal<\/strong><\/p>\n My goal on the slopes is skiing perfection. And that doesn\u2019t mean copying the average skier on the slope, it means being one of the top 5%. And I want to minimize my effort and maximize the results I get.<\/p>\n The same is true in my business which is why I\u2019m regularly updating everything from my website to my business model.<\/p>\n How about you \u2013 what\u2019s one short-term immediate goal you\u2019d like to achieve with your business that would help you earn more and live more?<\/p>\n 2. Get Advice<\/strong><\/p>\n Find someone who is a proven expert and apply his or her ideas. If you ski, the worst thing you can do is copy what you see other skiers doing. It\u2019s a bad idea, because most of the people who ski, while they\u2019re having a great time, are working way too hard and don\u2019t have the basics right.<\/p>\n The same is true in business. You could copy what you see your competitors doing, and get the same lousy results they get or, at best, get average results. And that\u2019d be fine if all you want to be is average.<\/p>\n Personally, I find average boring. I want the best of everything, food, music, skis, business practices etc. And I want to be the best at whatever I do.<\/p>\n And in order to reach my goals, whether business or sports, I seek out the best advice I can get.<\/p>\n How about you?<\/p>\n Since you\u2019re reading this I know you\u2019re looking for advice, but the question is are you applying it?<\/p>\n 3. Apply One Idea at A Time<\/strong><\/p>\n Yesterday, I didn\u2019t just watch a video of Lindsey Von or Body Miller or some other Olympic skier and tell myself I wanted to be like them. I picked one small definable skill to practice. And then I set aside time to apply it.<\/p>\n No one can revamp their marketing or their business model and make a million overnight. It\u2019s just not possible. But you can pick one area to improve, each day or even each week.<\/p>\n Currently, I\u2019m working on revitalizing my brand. First, I redid my marketing message. Then I added some new copy to my homepage. Next I\u2019ll\u2026 (well, I can\u2019t tell you but keep an eye on the homepage, and the coaching page.)<\/p>\n What are you working to improve in your business?<\/p>\n 4. Don\u2019t Be Deterred<\/strong><\/p>\n As I mentioned earlier, I spent yesterday out skiing in the sleet, not because I love getting ice balls in the face, but because when I have a goal in mind, I\u2019m not easily deterred by less than perfect weather.<\/p>\n Again, the same is true in business. Just because there\u2019s bad news on the TV or some people are pinching pennies or Egypt is in a mess doesn\u2019t mean you can\u2019t improve your marketing, your business model, your profits and increase your revenue.<\/p>\n Mindful persistence is what it takes to be successful. Pick one area of your business to improve each day, and I guarantee you, you\u2019ll sell more, profit more and get more out of life.<\/p>\n I know it works for me and it can work for you too.<\/p>\n To your success,<\/p>\n Charlie<\/p>\n