{"id":8908,"date":"2011-06-10T13:57:40","date_gmt":"2011-06-10T18:57:40","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/blog\/?p=8908"},"modified":"2011-06-10T13:57:40","modified_gmt":"2011-06-10T18:57:40","slug":"ad-skip","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/blog\/advertising\/ad-skip\/","title":{"rendered":"How to Keep Viewers From Skipping Your Ad"},"content":{"rendered":"<p>Ever notice it just takes less than a nano second for most people to change the channel when they see a video commercial hit the screen?<\/p>\n<p>In fact, you may even be one of those people that keeps their hand on the remote during the whole program, just so you&#8217;re ready to hit mute or change the channel when an ad shows up. Am I right?<!--more--><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-8912\" title=\"VideoAds5\" src=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2011\/06\/VideoAds5.jpg\" alt=\"\" width=\"150\" height=\"169\" srcset=\"https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2011\/06\/VideoAds5.jpg 150w, https:\/\/www.marketingforsuccess.com\/blog\/wp-content\/uploads\/2011\/06\/VideoAds5-133x150.jpg 133w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>But if it&#8217;s your ad, you don&#8217;t want that do you? So how can you keep people from ignoring you &#8211; well or at least from ignoring your video ads?<\/p>\n<p>The secret mind bending tactic is to simply distract them. When people see an ad they&#8217;re expecting to be sold. Instead surprise them by getting their attention with a funny or odd situation. Then 50 seconds into the add you&#8217;ll have their attention and you can &#8211; sell them.<\/p>\n<p>And &#8211; no you won&#8217;t get in trouble with the mind police for using this tactic with your video commercial.<\/p>\n<p><a href=\"https:\/\/www.marketingforsuccess.com\/video\/lotto-instant-kiwi-exam\/\">See how it&#8217;s done &gt;&gt;<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ever notice it just takes less than a nano second for most people to change the channel when they see a video commercial hit the screen? In fact, you may even be one of those people that keeps their hand on the remote during the whole program, just so you&#8217;re ready to hit mute or [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[374],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/8908"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/comments?post=8908"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/posts\/8908\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/media?parent=8908"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/categories?post=8908"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/blog\/wp-json\/wp\/v2\/tags?post=8908"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}