{"id":1424,"date":"2010-02-23T16:27:17","date_gmt":"2010-02-23T21:27:17","guid":{"rendered":"http:\/\/37d57f8fa2.nxcli.io\/ic\/?p=1424"},"modified":"2010-02-23T16:27:17","modified_gmt":"2010-02-23T21:27:17","slug":"5-questions","status":"publish","type":"post","link":"https:\/\/www.marketingforsuccess.com\/ic\/marketing\/5-questions\/","title":{"rendered":"Answer These 5 Questions To Build A Compelling Business Marketing Strategy"},"content":{"rendered":"<p style=\"text-align: left;\"><strong>1. What business are you in?<\/strong> (<em>its often not what&#8217;s in people&#8217;s marketing materials<\/em>)<a href=\"https:\/\/www.marketingforsuccess.com\/ic\/wp-content\/uploads\/2010\/01\/keyquestionsart.jpg\"><img decoding=\"async\" loading=\"lazy\" class=\"alignright size-full wp-image-1425\" title=\"keyquestionsart\" src=\"https:\/\/www.marketingforsuccess.com\/ic\/wp-content\/uploads\/2010\/01\/keyquestionsart.jpg\" alt=\"keyquestionsart\" width=\"283\" height=\"283\" srcset=\"https:\/\/www.marketingforsuccess.com\/ic\/wp-content\/uploads\/2010\/01\/keyquestionsart.jpg 283w, https:\/\/www.marketingforsuccess.com\/ic\/wp-content\/uploads\/2010\/01\/keyquestionsart-150x150.jpg 150w\" sizes=\"(max-width: 283px) 100vw, 283px\" \/><\/a><\/p>\n<p style=\"text-align: left;\">\u2022 What are your target markets?<br \/>\n\u2022 What do your customers care about?<\/p>\n<p style=\"text-align: left;\"><strong>2. What are the priorities                         for the growth of your business?<\/strong><\/p>\n<p>\u2022                        What&#8217;s the desired outcome of your business marketing?<br \/>\n\u2022                        What is your business strategy?<br \/>\n\u2022                        What is your business marketing plan?<\/p>\n<p style=\"text-align: left;\"><strong>3. What are the barriers                             to growth?<\/strong><\/p>\n<p>\u2022                            Perceptions (colleagues                         and customers)<br \/>\n\u2022                        Practices (roles, processes, use of IT, etc.)<\/p>\n<p style=\"text-align: left;\"><strong>4. What business marketing                             strategy, structure and actions will accelerate the                             growth of your company?<\/strong><\/p>\n<p>\u2022                            How can you build                             a steady stream of loyal customers and referrals?<br \/>\n\u2022                            What proven marketing ideas can you use?<br \/>\n\u2022                            How can you differentiate your services and products                             from your competitors?<br \/>\n\u2022                            How can you appeal to customers?<br \/>\n\u2022                            How can you leverage existing resources with your                             business marketing plans? (most people and companies                             usually are sitting on a wealth of ideas and talent that they&#8217;re not using effectively)<br \/>\n\u2022What&#8217;s the optimal marketing strategy for your services and or products?<\/p>\n<p style=\"text-align: left;\"><strong>5. What steps can you                             take immediately to improve the effectiveness of                             your business marketing?<\/strong><\/p>\n<p>\u2022                            How can your marketing                             plan help you increase the number of customers and                             their understanding of the range and value of their                         services?<br \/>\n\u2022                        How should you structure your use of media?<br \/>\n\u2022                        How can you you to help the search engines market your                         services?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Use your answers to put your marketing in focus and to target your efforts.<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[14],"tags":[37],"_links":{"self":[{"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/posts\/1424"}],"collection":[{"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/comments?post=1424"}],"version-history":[{"count":0,"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/posts\/1424\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/media?parent=1424"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/categories?post=1424"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.marketingforsuccess.com\/ic\/wp-json\/wp\/v2\/tags?post=1424"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}