Charlie answers questions sent in by Insiders’ Club subscribers.
Listen to December’s call below where Charlie answered some of these questions:
[private_IC12][private_Insiders Club Premium]Download Now >>[/private_IC12][/private_Insiders Club Premium]
Getting Things Done
Charlie, If you were America’s Self-employment “Czar” – what would you do over the next 30 days to start reducing the 10% unemployment rate with a 1% increase in self-employment?
For someone who wears all of the hats, what would be a fail-safe method for always getting in my sales calls, and marketing done?
Free Marketing
What are effective marketing tools for little or no money?
Is there a way to market completely free and be successful? If so, what are the tried and true ways?
When on a small to non-existent start-up budget, what is the best marketing method to try getting off the ground?
What’s the best way to establish credibility in your copywriting business when you’re just starting out?
Marketing Strategy
I notice that in your blogs and CD, you continually bring in others w/varying areas of expertise. How do you position yourself so people come to you and not leave to follow someone you interviewed or blogged? My business is down 25% from last year. How do I develop a marketing plan that is dynamic and adaptable that works?
What can small business owners do to think outside the box and grow their business in a tough economy?
What media, in general, has the best return on the investment? Newspaper, signs, Internet, radio, etc.?
Lead Generation
I’m a recently graduated executive coach. My #1 marketing challenge is to get my first 5 paying clients.
My business seeks people who collect and restore antique farm tractors and garden tractors. I have a webstore, www.AntiqueTractorSupply.com. What are three good ways to promote my store?
My biggest problem is developing marketing kits to send out to corporate offices. What are some materials that I should provide?
How do you identify the C Level Marketing Exec’s in major corporations and get in front of them?
Online Lead Generation
What measurement is needed to follow our progress to page one of a Google search for our industry?
With so many websites competing for top ranking, how do you stay on top or close to it?
Social Media
How to effectively use social media?
Is there one source that clearly describes the how-to’s and benefits of each social media forum?
What are the SEO strategies for 2010 and how is the new Google Caffeine algorithm going to change our lives?
Building Your List
We recently launched our website and now need to drive people to our company.
How do I write e-mail autoresponder sales letters?
What’s the best way to get repeat customers back to your website?
I want to create a “drip” program so I touch clients and prospects regularly. Where do I start? What do I need to do? I’m a freight broker.
Pay-Per-Click Advertising
Step 1, 2, 3 on setting up a PPC campaign for the first time – keywords and text ad coordination, and NOT for a product brand but for a business service offer.
| Tweet |
