Charlie Cook's MArketing for Success Insider's Club

 

How Embarrassing Is That?

Author: Charlie Cook   |   April 7th, 2009

This past weekend I was in the attic sorting through piles of stuff. I’m convinced that kids’ toys, sleeping bags, broken chairs and rusty fans have been sneaking up there in the middle of the night for years now.

I was up in the attic because we’re renovating a bathroom and have a dumpster in our driveway. I could have cleaned out the attic in the past, but having the dumpster right there has made it so much more appealing.

One of the items consigned to the dumpster was a baby carriage that someone gave us when our daughter was born that they had in their attic. Twenty-five years later, we still had this big honking, Mary Poppins-type perambulator taking up space. It didn’t have any antique or sentimental value. We took it to Goodwill and even they didn’t want it. Back to the dumpster.

How embarrassing is that?

Have you ever kept something around that was out-of-date, thinking it might be useful again someday, when it really should have been thrown out?

How about your website marketing?

It’s probably only a few years old, but is it outdated or just plain not working? Is it time to figure what you really need, and what you don’t?

Ready to clean up your website marketing so it brings in more profits? Start here >>

95% of existing web sites were built using obsolete models. People re-created their sales brochures online, or put up sites so they’d have “a web presence” or were convinced that “if we build it, they will come.” If sites like these have any significant traffic at all, they aren’t working to generate leads and close sales. They’re website marketing is a failure.

Is your site one of these?

Ready to fix your website marketing so it actually brings in a steady stream of qualified leads and/or sales?

While I don’t want to get anywhere near your attic, and in fact I could still use some help with mine, I can show you how to clean up your website marketing so you can grow your business this year.

Discover the fastest way to ramp up your website marketing >>

Look at your sales figures and site stats and answer these questions:

1. Does my site attract a steady stream of visitors?
2. Do I have a system for increasing traffic to my site?
3. Are at least 10% of the visitors to my site contacting me or buying from me?
4. Do I have a simple process in place for converting visitors into paying clients?
5. Is my site optimized to maximize the value of each visitor and customer?

If you answered NO to any of the above questions, it’s time to clean up your website marketing and put it to work to increase your profits. Don’t wait until it’s as useless as my daughter’s baby carriage. Do it now.

With a few changes to your website marketing, you could be one of the few business owners who will increase their online profits this year.

Discover how to grow your business online this year >>

– Charlie

P.S. Don’t let a website marketing strategy that isn’t working sit there collecting dust and costing you money. Spring clean your website marketing and start bringing in more profits.

I’m continually amazed at how many people put up with a website that doesn’t bring in leads and sales. You’re too smart to do that. You’re one of the few who are looking to optimize your website’s performance so you can make more.

Ready to bring in more profits with your website marketing? >>

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