Charlie Cook's MArketing for Success Insider's Club

Online Marketing

What Google Wants From Your Web Marketing…

By Charlie Cook   |   July 31, 2012

Type your business name on Google search. Are you listed on the first page of those results?

If not, the very people who want to hire you, buy your great products, the ones who have money to spend… Read More »


5 Tips For Blogging Your Business To Success

By Charlie Cook   |   June 10, 2012

Whether you want to improve your search engine ranking or want to improve your relationship with your prospects so they know you, like you and trust you – there is one simple strategy that works, if you do it consistently.

Both Google and your prospects are looking for the same thing. They are looking for… Read More »


Did You Write This…

By Charlie Cook   |   April 3, 2012

It happens every week. You make a promise to yourself that you’re finally going to start writing weekly or monthly posts for your blog, or articles sharing your personal insights.

You know the type of compelling content that gets attention, helps your prospects get to know you… Read More »


The Easiest Way To Get Free Traffic

By Nickolay Lamm   |   February 24, 2012

Most business owners worry about traffic. And typically they worry about the wrong things.

They worry about optimizing their own site, about social media and a host of other nebulous activities. The truth is you can dramatically improve your search engine rankings and get more traffic to your site just by… Read More »


Four Google Secrets You Need To Know

By Amanda DiSilvestro   |   December 15, 2011

Lately small businesses have been bombarded with strategies and tricks to improve SEO efforts.

As an employee hired solely for SEO reasons, I understand the importance of organic search rankings and the excitement that comes from seeing your company pop up after a Google search. Read More »


Why Over 3 Million People Watched This Video…

By Charlie Cook   |   November 29, 2011

Over Thanksgiving we were talking about family and comparing notes about how smart the latest toddlers in the family are when someone asked if I’d seen the video of the toddler who can’t figure out a magazine.

In the video, the young toddler tries to interact with a magazine like an iPad and keeps being frustrated.

If you haven’t seen this funny video,… Read More »


5 Ways to Profit From Your Landing Page

By Ivana Taylor   |   October 12, 2011

Is it me or am I the only person that thinks that landing pages are the greatest invention since sliced bread?

I’m reflecting on this as I prepare to pull together an on-the-fly landing page for an industrial client that they’re going to use at a trade show. When the client approached me a few days ago and told me that they were going to a trade show in about two weeks and needed marketing materials, I jumped into action.

Here is my checklist… Read More »


The Key To Outselling Your Competitors

By Jennifer Benson   |   October 5, 2011

Imagine you just obtained a business loan to open up your own storefront in a popular shopping center, prime real estate.

However, just two shops down is a business that’s been around for thirty years and they sell the same products you do.

How can you compete with a business that is established and whose products are identical to yours? Read More »


What Are You Testing To Improve Your Online Sales…

By Charlie Cook   |   September 6, 2011

It’s awfully quiet…Nothing?… Really?

Making money with your website by leaving your profits to chance is like buying a lottery ticket. You might win –anything is possible — but the odds are against you.

If you’re serious about making money online… Read More »


Is It Magic?

By Charlie Cook   |   August 9, 2011

In the last week I’ve had two people ask me what kind of magic I’m doing.

They can’t believe that my business could be growing the way it is in this economy without some mysterious trick. (May was one of my top months ever.)

Magic? I can’t pull… Read More »