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How Can I Find Which Keywords People Use?

Author: Charlie Cook   |   February 16th, 2005

“Where can I reverse look up the words people are using when they are looking for your products?” – Buck Buckingham

I use the Keyword Suggestion tool at Overture to get a rough idea of how many people have searched for a set of keywords in the last month and related keywords. Once you’ve identified the keywords people use in looking for your products or services you may want to use them in your elevator speech.- Charlie Cook

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