“We are strictly performance based and charge $6.00 per qualified lead we deliver. There are no set-up fees or other costs to you.” – (requested name be removed)
Ouch, $6 per lead is a lot . Now figure what it would cost to generate 10,000 or 100,000 leads. I do spend some money on google and ezine advertising which pays for itself in sales. In addition the majority of my leads come from free lead generation strategies I use and have documented in Creating Web Sites that Sell bringing my costs per lead down to pennies not dollars. – Charlie

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