Most small business owners spend tens of thousands of dollars each year on advertising that doesn’t work. They spend thousands of dollars on print and pay per click advertising that costs more than it brings in in sales. Sound familiar?
The secret to using ads to generate more revenue is to stop using them to sell.
I know what you’re thinking. You’re saying to yourself, “aren’t ads supposed to sell?”
The answer is NO!
Charlie
Small Business Marketing That Puts You Ahead of the Competition

![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=e2593d49-a8b0-4ecb-8a30-f771696fb329)