Charlie Cook's MArketing for Success Insider's Club

Web Design

7 Questions to Answer Before Designing Your Small Business Website

By Christine Milot   |   June 13, 2010

You’ve got a small business, or maybe you’re just starting. Now is the time to think about your website.

The place to start is to determine what you want to accomplish through your website, followed by a review of options to help determine costs. Every business has different sets of objectives whether it is new client acquisitions, relationship building, and a source for referrals, selling products online or simply a site that validates them to the public.

Determining your specific needs will help define the parameters and set the goals for design, programming and marketing your site. Read More »

10 Do’s & Don’ts of Small Business Web Design

By Debbie Campbell   |   June 11, 2010

Thinking about giving your older website a makeover – or planning your first business site? Here are ten basic design do’s and don’ts to remember whether you’re a do-it-yourselfer or working with a web designer. They’re a solid place to start for many small business websites – and once you know the rules, you can bend them as needed to make your site as audience-appropriate as it needs to be.

1. Do be consistent. Read More »