The Fastest Way to Turn Your Website Into A Lead Generator

You’ve been working hard to get people to your site so you can generate sales. Are you frustrated yet?

Most website owners have spent more time and money on their sites than they want to admit — and they hardly generate any sales.

Despite hours spent writing copy, getting the site built and struggling with SEO (search engine optimization), you’re still waiting for your site to kick online sales into gear.

Want to know the secret to making your website sell like crazy?

Traffic alone isn’t the answer.
I hear regularly from small business owners who’ve spent a fortune on SEO or pay-per-click ads and still aren’t making money from their sites. If you’re one of these, you know how annoying it can be. You want to be making money online, not losing it, and you want a good return on the time and money you’ve poured into your website marketing.

What’s the secret to online success? Use this link to find the answer >>

Your website needs to do four things to make money for you and your company. It needs to convert visitors to prospects; convert prospects into buyers; and to deliver the product or service and follow-up to get the next sale.

The first four steps to making your web site a money-making engine are to set up your:

1. Lead generation system
2. Conversion system
3. Fulfillment system
4. Follow-up marketing system

Is that all you need to do?

You’re almost there but you not only need an online engine; you need one that generates more money than it uses.

Which of the following scenarios describes your site?

A. Your site gets a hundred or more visitors a week but hardly generates any leads or sales.

B. Your site gets a modest amount of traffic, say, a hundred visitors a week, but at least 10% of site visitors sign up for your free offer (you do have one, don’t you?) and they give you their contact information so you can go to work helping them become buyers.

In example A. you’re probably spending more than you’re making. In B. you should be happily making money.

Ready to discover the secrets to turning your website into a money-making machine? Get started >>

What’s The Difference Between Sites That Make Money and Those That Don’t?

Every website that wants to make money has all 4 of the above elements but why then is it that some do a better job of making money than others?

In our family we own both a 1998 Subaru Outback and a 2005 Audi Allroad. Both have seats, engine and wheels. Both burn the same amount of gas. What’s the difference?

The Audi has an engine and turbo charger that converts gas into at least twice as much power. It accelerates beautifully, while the Subaru, chugs slowly up to speed. Now don’t get me wrong the
Subaru is a great car but it’s slow.

Which would you want? The slow website that chugs along or the one that converts leads to sales at blinding speed?

Interested in turbocharging your website’s performance to increase sales? Find out how >>

The fifth step to making money online is maximizing your conversion rate. Many small business websites convert only a couple of visitors a week into prospects and sales. You want to convert at least several each day, if not each hour.

How much money in sales is your site bringing in each week? How much would your site bring in if you increased your conversion rate by a factor of ten? Or twenty? That’s how much money you could and should be making.

You can improve your conversion rates and convert more visitors to prospects and prospects to clients. Here’s how to do it:

1. Measure Your Conversion
Google provides a free, easy-to-use tool called the Website Optimizer. you’ll find in your Adwords account. With this you can set up simple trials to measure the conversion rates of key pages and compare them to variations on that page.

2. Change Your Web Page Copy and Layout
Once you’ve analyzed your existing pages, you can go to work on making changes to get a better response and generate more sales.

Small changes in copy, type size, and the location of these on a site page can make a big difference in the number of people who respond to your offers and to your conversion rates. I’m still amazed at how significant apparently minor changes can be.

After ten years of online success, I’ve found many ways to boost my conversion rates at every point in the sales process.

Want to discover how much more you could be making with your website? >>

– Charlie