Should I Use Software To Write My Small Business Marketing Plan?

Charlie,

Thanks for all of the great information you provide. I am writing my 1st marketing plan (new product introduction) and I would like to incorporate marketing ideas from the downloads purchased from your site.

Do you offer or recommend boiler plate marketing software, If not, what software would you recommend? I am looking at Software offered by —– Pro 9.0.” – Richard A.

Richard,

Here’s the description of the marketing plan software you mentioned from their site –

“Whether you are presenting a marketing plan to your department, working for a Fortune 500 company or simply looking for a marketing direction for your business,”

Now, I’m sure its a great product but is it the right product for you?

I doubt it and here’s why.

Marketing strategies that work for Fortune 500 companies with marketing budgets in the tens if not hundreds of millions have no bearing on what works for small business owners. They don’t work. When small businesses apply big business marketing strategies they go broke and quickly put themselves out out of business.

I’d be very skeptical of any marketing plan that says it works for both small and large businesses.

Are you a small business owner or marketer?
Want a marketing plan written to help you with your small business marketing?

You’d be best served by finding a guide to writing your marketing plan written for small business owners and marketers. Discover how to get results with your small business marketing with this link >>

Or take a look at the other marketing resources for small businesses >>

– Charlie
Helping you get results with marketing