Charlie Cook's MArketing for Success Insider's Club


The 5 Essential Steps to Growing Your Business

Author: Charlie Cook   |   May 29th, 2012

Ever pull on a pair of pants, or a jacket that’s been hanging in your closet and put your hand in your pocket and discover some loose change or even a $10 bill?

Or find out that your great Aunt Bertha left you $45,000 in her will?

It’s always nice to discover money you didn’t know you had.

Which is exactly what I’m going to show you – the missing money you could be making with your business. Which, for any business making $300,000 or more, is equal to or in excess of $275,000 in additional income in the next 12 months.

No I’m not blowing smoke.

I bet you that no matter how long you’ve been in business, I can show you the missing $275,000 in your business – opportunities you’re overlooking today, that you could be capitalizing on to dramatically grow your business this year.

How do I know this?

I have yet to find a business owner who can tell me what the key steps are to growing his or her business!

Everyone I’ve ever talked to tells me it’s customer service or their facility or their programs or products that are the key to growth. And while these are important – they’re not the key elements, the key steps you need to have in place to walk profits in the door.

Obviously, to show you exactly what you need to do we’d need to talk but in the meantime, here’s a simple diagnostic tool you can use to find the missing money in your business.

To start with you should know there are only 5 key steps to growing your business. Identify which one or ones are missing from you rmarketing strategy, fix it and you can easily attract more buyers, and make a lot more money this year.

Ready to take a serious look at what’s working and what’s not in your marketing and sales strategy?

5 Steps To Growing Your Business

1. Get Attention / Get Found
Do you have a proven system for that works for helping qualified prospects find about you and your business, so they know you can solve their problem or help them?

2. Get Prospects To Contact You
Do you have a proven system that prompts prospects to contact you, either by email or by phone?

3. Help Prospects Get To Know You, Like You and Trust You
Do you have a follow up system that – over time – helps qualified prospects, get to know you, like you and trust you – see you as the go to expert in your niche?

4. Get Commitment
Do you have a structured process for getting increasing levels of commitments from prospects, whether it’s to be on your email list or to call you next week, or buy from you?

5. Get Repeat Business
Do you have a process for systematically upselling or cross-selling clients so they buy from you again and again?

That’s it!

That’s all you need to do. Of course you can’t just do one or two of these steps, you need to do all five.

Think you’re already doing these?

That’s what most people tell me too, until I ask them to explain their marketing strategy or processes. More often than not they don’t have effective offers to get people to contact them, they’re missing sales processes and upsell strategies and much more.

Ready to discover the missing $275,000 in your business. If you’re already making at least $300,000 a year, I bet you I can find it within an hour.

Want to talk about making more this year >>

To your success,


P.S. You should know that I only make bets I know I can win. So if you’re interested in winning with your business, you’ll take me up on this one.

Ready to take the $275,000 challenge?

Start here >>

Join the Discussion!

What do you think? We value your input. Share your comments, advice or ask a question.