Last Friday I injured my left shoulder. I landed smack on the top causing what feels like a minor separated shoulder. Afterwards my shoulder hurt so much I could barely move my left arm, or even get up from a sitting position.
I was in such pain that on Saturday, I skipped my morning 30 mile bike ride and canceled an afternoon sail with one of my best friends despite perfect weather.
If you know me, biking and sailing on the weekend are two of my favorite activities and I have to be in serious pain to pass them up.
If that wasn’t bad enough when I was getting ready to go out for dinner Saturday evening I had to ask my wife to help me get my socks on and tie my shoes. How embarrassing is that?
Still I got no empathy or sympathy from my wife! Instead my son and wife made fun of me.
Why?
When my wife asked how I injured my shoulder I told her I was practicing forward kneeling rolls at the gym, basically a somersault starting with one knee on the ground. I’d been watching a 14-year old perform them with ease and figured I could do them too.
My wife thought I was pretty silly to even be attempting them and reminded me I’m not a kid anymore. (This is a discussion we have frequently.)
Am I looking for empathy? No – but your prospects are.
If you want to be successful at selling – EMPATHY is the key. You need to understand your prospects’ problems and concerns.
Discover how to use empathy to close more sales with this link >>
Charlie
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