For the last twenty years, I’ve run virtual companies and the answer is – it depends on two things: Read More »
The Top Experts Reveal Small Business Marketing Strategies
That Get Results In This Economy
Recently, I joined a new business where despite the founder’s knowledge, strong relationships with clients, and a huge opportunity, the business was losing more and more money every day. The problem? Read More »
I was walking to work last Thursday when I had a moment of doubt. I checked my pocket and found that, yes, I had remembered to put my office keys in my pocket. I leave them on the bathroom vanity at the end of each day and load my pockets each morning. And without this simple habit I’d probably show up at work and be locked out a couple times each week.
I got to thinking about all the habits I use and I’ve been teaching my virtual team to use that help us make each day, well most, a success.
Here’s the list of BAD habits and HELPFUL habits for virtual teams below. Let me know if you have any you think should be added to the list. Read More »
It’s been almost 2 years since I took over the management of a small service business but I was lost. Which actually was good news…
Last week, I found myself struggling with questions about compensation -how to focus and reward our growing team. You see the failing business I took over and managed to turn around has been on a hiring spree and is up to a dozen employees. This may not seem like a lot to some, but it brought me to a crucial juncture.
One team member was scheduled for their quarterly team review and I was trying to come up what we should be paying her in recognition of her increasing contribution. Now, when I only had a few employees to consider, I’d just make up a number like a $3,000 raise, whatever I thought we could afford at the time. But with 12 employees it was clear I needed a more precise methodology for focusing the team and for sharing our growing profits. So what did I do?
I’ll admit it, I’ve caught myself deluding myself in the past too. It’s a habit I’d like to think I’ve booted down the block once and for all.
I used to tell myself fibs like:
-“Sugar is low in carbs.”
-“There is nothing I can do to change people’s minds.”
– “If I eat careful 5 days a week, it’s okay to splurge on the weekend.”
– “There is no point in cleaning, things will just get dirty again.”
– “Multi-tasking is a good idea.”
– “Ketchup is a vegetable.”
Which are for the most part innocuous lies. They’re not the big ones that you tell yourself about your practice, the ones that can cost you literally a fortune.
Here’s the problem. Read More »
We always talk about the systems and strategies but it’s nice to point to some success stories once in a while.
Here is a success story of an entrepreneur who started a business because of his back injury and it turned into a huge success.
Do you want to learn strategies on how to market your business effectively on a shoestring budget?
Listen to the first episode of Marketing Experts Cafe and find how.
Marketing Experts Cafe is a daily show, on blog talk radio at noon (PST)/3pm (EST) that you can call and ask your questions from world class marketer Iman Aghay and the member of Marketing For Success team.
While mistakes can be made by any one and are considered as a basic aspect of human nature, when it comes to business, there is hardly any room for any sort of mistake or error. We all remember how the campaigning sign installed by Turner broadcasting resulted in a terrorism scare in Boston as it was mistaken as being a bomb. Read More »
An emerging technology called Augmented Reality is an advertiser’s dream come true. It delivers additional information to a prospective buyer at the moment and in the location the buyer is looking for it. More sales will result. Read More »