In my current business, 60 percent of sales come from referrals. Which is fairly common – good but not great.
It’s good that our happy clients are telling other people but we could be generating twice as many referrals if we did one simple thing.
You know what it is? Read More »
My wife and I disagree about branding. She got her MFA in graphic design from Yale and I got my degree in marketing from growing companies online and off. And while you may argue with your spouse about replacing the dining room table with a pool table, we argue about branding.
Her viewpoint is Read More »
What’s that ringing sound you hear at this time of year? It’s the sound of sales generated by the holiday season and in part, thanks to Santa Claus. Just because he’s plump, doesn’t shave, and dresses all in red, doesn’t mean you should discount his success. Santa is a management expert and you can become one too, if you follow his methods.
What’s that you say? You stopped believing Read More »
“Be honest with yourself, and you will find the motivation to do what you advise others to do.” ~Vince Poscente
We all do it, tell ourselves lies to avoid facing the truth and taking action. And while these lies may seem small, they limit what we accomplish and our potential, at work and in our personal lives.
21 common lies we tell ourselves… Read More »
Is it a good idea to hire staff and build a team of employees you never or rarely actually see?
For the last twenty years, I’ve run virtual companies and the answer is – it depends on two things:
First, your business needs to Read More »
Recently, I joined a new business where despite the founder’s knowledge, strong relationships with clients, and a huge opportunity, the business was losing more and more money every day. The problem?
According to every symptom, my partner was a classic example of someone with A.D.H.D. Despite a surfeit of motivation he suffered from inattention, hyperactivity, and impulsivity. He’d do things like be in the middle of a key project and then suddenly Read More »
I was walking to work last Thursday when I had a moment of doubt. I checked my pocket and found that, yes, I had remembered to put my office keys in my pocket. I leave them on the bathroom vanity at the end of each day and load my pockets each morning. And without this simple habit I’d probably show up at work and be locked out a couple times each week.
I got to thinking about all the habits I use and I’ve been teaching my virtual team to use that help us make each day, well most, a success. Read More »
It’s been almost 2 years since I took over the management of a small service business but I was lost. Which actually was good news…
Last week, I found myself struggling with questions about compensation -how to focus and reward our growing team. You see the failing business I took over and managed to turn around has been on a hiring spree and is up to a dozen employees. This may not seem like a lot to some, but it brought me to a crucial juncture. Read More »
I’ll admit it, I’ve caught myself deluding myself in the past too. It’s a habit I’d like to think I’ve booted down the block once and for all.
I used to tell myself fibs like:
-“Sugar is low in carbs.”
-“There is nothing I can do to change people’s minds.”
– “If I eat careful 5 days a week, it’s okay to splurge on the weekend.”
– “There is no point in cleaning, things will just get dirty again.”
– “Multi-tasking is a good idea.”
– “Ketchup is a vegetable.”
Which are for the most part innocuous lies. They’re not the big ones that you tell yourself about your practice, the ones that can cost you literally a fortune.
Here’s the problem. Read More »