Every smart business owner and salesperson knows the one simple truth of marketing. You know that the type of business you are in determines the best place to prospect.
It’s just like fishing. If you wanted to catch a brook trout you’d hang your hook in a stream. If you wanted to catch a blue fin tuna you’d cast your rod out in the ocean. Read More »
Want to know how one woman became one of the most popular people on the Internet in just one year, taking her income from almost nothing to over seven figures?
Carrie has built a HUGE following online, including over 80,250 followers!
Want to know how she did it? Read More »
Did you register for the Social Media Marketing TeleSummit yet?
Remember registration is free and you get my latest ebook, The Insiders’ Secrets to Profiting from Social Media Marketing, just for registering at: https://www.marketingforsuccess.com/socialmedia.html
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How did your business do last year?
Most businesses saw a 20% to 40% drop in sales since. And while the economy is experiencing a slight boost this spring, the reality is most businesses are in an all out battle with your competitors over the remaining people who have money to spend on what you sell. Read More »
If you’ve ever wondered where your prospects are, where your best paying clients are – the answer is their attention is moving more and more to social media, to social media sites like Facebook, Twitter and LinkedIn.
I know you’ve heard a lot about social media marketing and there is a lot of hype out there, and like me you’ve probably wondered – Read More »
This past March, we discovered that we’d had a small leak that had been quietly soaking into our ceiling unseen and unnoticed. That was until we got over ten inches of rain that the small leak became a big one and the water started pouring in.
We’ve received ten inches of rain here in Connecticut in March and the “small leak” that we had in our roof has gotten our attention. Three roofers have examined the chimney, the flashing and the shingles and they’ve all come to the same conclusion. Read More »
One of the most common misconceptions in business is that small business marketing is just common sense.
If it were true, many more small businesses would be wildly successful. As it is, 85% of new businesses fail in the first 5 years.
Are you making your marketing decisions based on “common sense”? Read More »
Standing still is falling behind. I hope that 2009 was your best year ever and that your marketing brought in new business every week. If so, reward yourself and your employees for your successes, but don’t let success make you complacent about your small business marketing plans and strategies.
To take your business to the next level in 2010, shift your focus to what isn’t working with your marketing. Read More »
If you’ve worked hard to build your list of qualified prospects, email is a great way to stay in touch with interested buyers and prompt them to visit your site or call so you can sell your products. Once you’ve built your list, send out a weekly idea, tip or case study and you should instantly see a surge in sales.
Often, though, online businesses that take all the right steps to build a sizable list of prospects suddenly stop seeing results. Read More »
“I hate sales pitches!” You may have felt this way yourself or heard others say it. If it’s such a common response, what’s the best way to organize your small business marketing plan to attract new clients and customers?
While getting all aspects of your marketing right can be complicated, the simple truth is that you can attract many more clients and be far more successful by doing just one thing. Read More »
