Today I’ve got a real treat for you.
My good friend Brian Tracy just informed me about the upcoming release of his new blockbuster book.
He has graciously agreed to give a special bonus–laden, pre-release offer to my readers. Read More »
Small Business Marketing
Skeptical? Will It Work For You….
Karate? I had my doubts.
In November of 2008, Steve White signed up to work with me one-on-one to grow his Karate business in Manchester, New Hampshire.
I know nothing about Karate.
In the midst of one of worst economic downturns in history, Read More »
Is Your Networking Notworking?
A few years ago, having just set out as an E-Newsletter consultant, I got together for dinner with my old friend Jack. At the time, Jack had been an independent consultant for about ten years, and I knew he’d have a good perspective on what worked and what didn’t in launching a business.
I learned a lot over dinner, and by the time we ordered coffee I was feeling pretty energized about my business vision and my prospects for success. That is, until Jack started talking about “networking.” Read More »
6 Tips to Create an Attractive LinkedIn Profile
You have made a Profile on LinkedIn, but never have given real thought what to write so potential customers or other people who might be interested in your Profile can find you? Or when they have found you that they are interested in contacting you and start a business relationship?
Then apply the 6 tips:
1. Name: since LinkedIn is website for business networking, use your own name and not a “nick name” you would use on other websites. Read More »
How to Generate a Flood of New Profits
As a MarketingforSuccess.com reader, you already know how important it is to stay in touch with your past clients. But if you’re like most successful entrepreneurs, you’re probably not exploiting this profit center as effectively as you could be.
The fact is, very few of us really take the time to stay in touch with our past clients. If we do, we’re usually not doing it in a way that really connects with them and makes them feel valued. And that, my friends, is a big—and expensive—mistake. Read More »
The #1 Rule of Business Networking
In life, we all try to get things from each other; that’s how the world works and has always worked. From ancient times, we have been a people who belonged to tribes and clannish groups. We built societies in which we lived, worked and raised families together.
In these societies, each member had specific roles that he/she performed and contributed for the benefit of the group. As a part of life, we gave to and helped each other. And, we also received. Read More »
Looks Can Be Deceiving…
This past March, we discovered that we’d had a small leak that had been quietly soaking into our ceiling unseen and unnoticed. That was until we got over ten inches of rain that the small leak became a big one and the water started pouring in.
We’ve received ten inches of rain here in Connecticut in March and the “small leak” that we had in our roof has gotten our attention. Three roofers have examined the chimney, the flashing and the shingles and they’ve all come to the same conclusion. Read More »
What’s Wrong With Common Sense Small Business Marketing?
One of the most common misconceptions in business is that small business marketing is just common sense.
If it were true, many more small businesses would be wildly successful. As it is, 85% of new businesses fail in the first 5 years.
Are you making your marketing decisions based on “common sense”? Read More »
5 Ways to Avoid Small Business Marketing Complacency
Standing still is falling behind. I hope that 2009 was your best year ever and that your marketing brought in new business every week. If so, reward yourself and your employees for your successes, but don’t let success make you complacent about your small business marketing plans and strategies.
To take your business to the next level in 2010, shift your focus to what isn’t working with your marketing. Read More »
7 Mistakes To Avoid Using LinkedIn
LinkedIn is a very powerful tool which allows account managers, business owners and sales reps to get results fast. However there are some characteristics which could possibly negatively impact your results if you don’t know them or don’t take them into account.
This is the top 7:
1.Send invitations to strangers. If you send an invitation to potential customers (or other people) you have never met and 5 of them click on “I Don’t Know this Read More »
