Charlie Cook's MArketing for Success Insider's Club

 

The Top Experts Reveal Small Business Marketing Strategies
That Get Results In This Economy

Your Biggest Fear…And How To Overcome It…

By Charlie Cook   |   February 21, 2012

After talking to thousands of small business owners over the last 20 years of coaching and consulting – I think I can say I know your biggest fear and it’s not what you might guess.

You might wonder how I’m qualified to deduce this, but you should know… Read More »



What My Newborn Taught Me About Marketing…

By Lee Smith   |   February 20, 2012

A few weeks ago, my daughter turned 6 months old.

Becoming a father is the greatest thing that’s ever happened to me. I truly love my daughter in a way I can’t explain.

Seeing her smile, hearing her giggle, and watching her practice rolling over is… Read More »



Social Media Marketing Breaks New Records At The Super Bowl

By Charlie Cook   |   February 17, 2012

I get it all the time. People tell me social media is a fad or not worth the time. Funny thing, it broke new records during the super bowl with the number of tweets peaking at the end of game at 12,223.

And both teams, Patriots and Giants used Facebook to keep fans attention and build their brands too. Read More >>



Is Happiness The New Marketing Mecca?

By Charlie Cook   |   February 15, 2012

What is it that makes you buy stuff?

Is it need or is it your desire for happiness?

I’m not kidding. There is a “Science of Well-Being” and it’s now the focus on marketing for major companies. Read More >>



How Lisa Got New Clients To Start Calling Like Crazy…

By Charlie Cook   |   February 14, 2012

How can you get your phone ringing with eager buyers?

Here’s what one savvy small business owner did.

Last summer, I got a call from Lisa, who runs… Read More »



The Top 5 Ways To Increase Sales

By Ivana Taylor   |   February 13, 2012

Want to know the real secret to attracting more customers and sales this year?

You don’t need a course on selling, you don’t even need a book on selling.

All you need to ramp up your sales this year is…. Read More »



The Top 7 Marketing Lessons From Super Bowl Commercials

By Charlie Cook   |   February 12, 2012

I have to tell you the truth about the Super Bowl.

Often the commercials are more interesting than the game. After all companies spend more than $1 million to make them and $3.5 million to air them for 30 seconds. Which means they put… Read More »



The #1 Reason You Haven’t Started Your Business

By Charlie Cook   |   February 9, 2012

I hear this problem over and over again: People want to start a business so they can fire their boss, enjoy independence, have the financial freedom to call their own shots and live life on their terms.

But they don’t know how to choose or where to begin. So they never start.

And as a result, they never… Read More »



Are Small Business Owners Optimistic or Nuts?

By Charlie Cook   |   February 8, 2012

Has the tide changed finally?

America’s small business owners are more optimistic than ever, since 2008… Read More »



Why You Feel Like You’re Paying Too Much in Taxes…

By Charlie Cook   |   February 7, 2012

Small business owners feel like they’re paying too much in taxes for a reason. They are!

Without the firepower of legions of lawyers that big corporations have to weedle out of paying taxes, small business owners pick up the tab or at least that’s the common perception.

Read More >>