Charlie Cook's MArketing for Success Insider's Club

Author Archive

Which Are You?

By Charlie Cook   |   January 19, 2012

“I saved hundreds of dollars doing it myself!”

That’s what Dave told me when he explained how he’d spent his weekend replacing one of the wheel bearings on his aging car.

He filled me in on all the details of how it’d only cost him $60 in parts. Of course it took him and his brother… Read More »


The Top 5 Questions To Ask Your Webmaster…

By Charlie Cook   |   January 17, 2012

Frustrated with your website?

Wondering why it’s not generating as many leads and sales as you’d like?

The simple answer is that it would be easy to blame… Read More »


What’s The Difference…

By Charlie Cook   |   January 12, 2012

How can you stand out from the competition?

I’ll give you the answer in less than a minute, but first you should know…

Tomorrow is Friday the 13th and it’s my birthday! It’s my lucky day.

I’ll be headed into… Read More »


What’s Your Recipe…

By Charlie Cook   |   December 27, 2011

I’m stuffed!

I’m up in Vermont, enjoying a few days with family – wife, kids and associated husbands and girlfriends, not to mention my wife’s jolly brother who flew in from Chicago. And while I’ve been getting… Read More »


What Santa Knows About Marketing…And You Should, Too

By Charlie Cook   |   December 22, 2011

Just because Santa’s old, overweight, long-haired and unshaven and dresses funny, don’t overlook his business acumen.

Santa is a marketing and sales generating expert and you can become one, too, if you follow his proven methods.

What’s that you say? You don’t believe in Santa Claus or you don’t celebrate Christmas? Read More »


The Secret To Ringing In Sales…

By Charlie Cook   |   December 20, 2011

What’s that sound you hear at this time of year? It’s retailers ringing in huge numbers of sales. So many in fact that websites have been slowing to a crawl over the weekends.

Want to discover how you can ring in more sales and sell more services all year long? It’s easier than you think. All you need to do is make one simple change… Read More »


Steal This Idea to Get More Repeat Sales

By Charlie Cook   |   December 14, 2011

If you sell online with your website, you know that once you have a customer, the real money is in helping that customer find more ways to spend money with you, over and over.

And most savvy online businesses have an upsell sequence built into their purchase process, which is great. But what happens once… Read More »


The #1 Secret To Grow Your Business In 2012

By Charlie Cook   |   December 14, 2011

How much faster would your business grow if you had access to all the funding you needed?

Just imagine, everything you needed, plenty of staff, endless resources and a clear mind. Read More »


4 Stages of Business Success

By Charlie Cook   |   December 13, 2011

If you’ve got children you know that the help they need depends on how old they are and what stage they’re at.

From toddler, to adolescent to twenty-something, the advice you provide (when they’re looking for it) depends on the stage they’re at in their life. The same is true with… Read More »


Is Video Marketing The Fix For Your Business?

By Charlie Cook   |   December 8, 2011

The other night I decided to fix the gears on my wife’s bicycle and found something shocking that could help you with your business.

The gears had been skipping for over a month and I finally decided it was time…  Read More »