Karate? I had my doubts.
In November of 2008, Steve White signed up to work with me one-on-one to grow his Karate business in Manchester, New Hampshire.
I know nothing about Karate.
In the midst of one of worst economic downturns in history, Read More »
Once upon a time, shortly after dinosaurs stopped walking the earth, you know when Fred Flintstone was around, if you wanted to do business with someone, you could invite them over to your cave and chat them up over a bite of bison or strike up a deal while chewing on sloth.
Of course those times are long gone and the vast majority of your target market is online, on their iPhones, Droids or on their Blackberries. Read More »
If you live in a small town like mine on the Connecticut coast, you’ll be spending the 4th of July watching fireworks, along with your family and friends and everyone else in town. Why is it that people love fireworks?
Fireworks grab attention with a dazzling display of color and lots of noise. Unlike the sparklers you can hold in your hand, the sound and size of fireworks can’t be ignored. Imagine if your small business marketing was as effective at getting people’s attention! Read More »
When I was 15 I knew I didn’t want to be a doctor like my Dad. I always thought he worked too hard – much less science wasn’t my main interest.
My Dad would go to work during the day and then he’d go back to the hospital in the evening and often on the weekends. Why did he spend so many hours at work, after all he worked at a teaching
hospital and was on salary? Read More »
Want a simple way to make money, one you can use to sell the most popular item on the planet?
Whatever your profession, background or experience, you possess valuable knowledge and just by sharing what you know or even what you just learned, you can get paid for it—as a consultant.
That’s how I created each of my businesses. Read More »
After not watching hockey on TV since I was fourteen when I played for the Yale Pee Wee hockey team, this past week I’ve been glued to the Stanley Cup playoffs.
Why am I paying attention to a winter sport in the summer?
It could be looking at all that ice while it’s hitting 80 or higher outside has a cooling effect I enjoy but the biggest fun factor is the dazzling display of teamwork. Read More »
What kind of help does your business need to attract more clients and be more profitable?
What kind of help do you need to get to that 7-figure income you’re aiming for?
The answer depends on what stage you’re at as an entrepreneur and a business owner. Read More »
Are you tired of hearing all the buzz about social media and still wondering how to put it to use to attract more clients and grow your business?
The concept is simple – social media is the digital version of the conversation that used to happen around the watering hole, water cooler, local pub or at church socials – the conversations that now happen mostly online.
The problem is that unlike face-to-face conversation, where you get immediate feedback, in the digital social media world, it can be hard to know whether anyone is listening, much less whether you’re sharing the content your prospects and clients want to read and respond to. Read More »
What’s the simple secret to creating products and services that sell like crazy?
In 1996, a month after I launched my first website and couldn’t find it in the search engines, I knew I had a problem. I’d spent $34,000 on the site and it was hardly getting any visitors much less generating any income. It was clear I needed to find out how to get it noticed and get it to the top of the search engines so I could start bringing in more traffic.
The answer? I wrote one of the first ebooks on search engine marketing – and it sold like crazy. Not only did I need a simple system for improving my search engine rankings, but so did thousands of others. Read More »
I’m going to tell you a secret, so do me a favor and don’t tell anyone.
I’m not perfect, yet. I have a fatal flaw that could have sabotaged the success of my business. Of the hundreds of clients I’ve coached over the years, many have been held back by the same flaw.
It’s also the thing that derailed my gardening career. My wife and I bought our first house in Old Greenwich 25 years ago and had a back yard for the first time. I thought it’d be fun to take a 15 square foot section and see how many vegetables I could grow during a season. Read More »
