When optimizing your small business website for high search engine rankings, targeted search engines such as Google and Bing, the first step is writing keyword driven title tags.  The title tag is the title on the top left of your browser window.

Search engines put a lot of weight on these titles when ranking your website.  Many small business websites utilize the company name or the name of that Webpage as the page title which is typically a mistake if you want to rank that Webpage for targeted keyword phrases. Read More »

It is an enormous advantage to develop your search engine optimization strategy before the development of your Website.  Best practices are to do your keyword research then develop your Website based on these results.

Each Webpage should have its own SEO strategy based on targeted keyword phrases.  Your  competitive advantage is in developing  your URL structure to match the keyword strategy for that page.

URL structure strategy includes three parts: Read More »

Sitemaps can be helpful both for your human visitors and for search engine optimization (SEO) – the art and science of improving the visibility of a website in search engine listings. Learn about sitemaps and how they can help your business website get noticed.

What is a sitemap?

There are two kinds of sitemaps – Read More »

Don’t you wish you could be on page 1 of Google? I’m going to discuss seo tips to enhance your organic search and get you moved up in the rankings.

Natural Search Engine Optimization

Natural search engine optimization is using on-site and off-site techniques to get naturally ranked high on Google or other search engines for targeted keyword phrases.  As a small business targeting a local area it is too costly and time consuming to rank for general terms without targeting the location. Read More »