I just met the future CEO, President or a guy that is going to be the most amazing manager, sales manager or customer service manager you will ever know!
This guy has restored my faith in the younger generation who are accused of not being able to communicate. They are told they don’t know how to interact because all they do is text each other. Read More »
If you’ve worked hard to build your list of qualified prospects, email is a great way to stay in touch with interested buyers and prompt them to visit your site or call so you can sell your products. Once you’ve built your list, send out a weekly idea, tip or case study and you should instantly see a surge in sales.
Often, though, online businesses that take all the right steps to build a sizable list of prospects suddenly stop seeing results. Read More »
For any piece of sales copy to be successful, it must do a few critical things. One of these things is overcoming objections.
Many times your prospect will actually want what you have, but he will not buy it. Why? Usually it’s because of an objection he has that has not been sufficiently addressed in your copy.
So as you write, think about the objections your prospect has. Then try to seamlessly overcome those objections in the copy. Read More »
“I hate sales pitches!” You may have felt this way yourself or heard others say it. If it’s such a common response, what’s the best way to organize your small business marketing plan to attract new clients and customers?
While getting all aspects of your marketing right can be complicated, the simple truth is that you can attract many more clients and be far more successful by doing just one thing. Read More »
There has been allot of talk and posts out there over the last 5 years about “only checking your email once or twice a day” to be productive. This may work for you if you are EXTREMENLY HANDS OFF with your business, but it won’t work if you rely on communicating with the people who run it, or the customers who support it.
Now… you not only need to have a finger on the pulse of your inbox, you need to have it on twitter, face book, and the load of other social networks out there – because guess what – your customers are there too. And they are talking about what they need from you. Read More »
“Charlie, recently I bought your book, Creating Web Sites That Sell (link) and I’m ready to build my website. Do you have a web designer you’d recommend?” – Dave from Whitefish, MT
Every week I get requests from readers and customers looking for a web designer, someone who understands that the purpose of a web site is to generate leads and to sell, Read More »
Which are the best social media websites, tools and applications to use to improve your marketing?
Here’s our top 100+ to help you grow your business. Please use it, review it and let me know which, if any, should be added. Just leave a comment and include any additional social media marketing tools helpful to small business owners.
And let me know which of the following 100+ social media marketing tools are your favorites. Read More »
Get in the habit of asking every client or customer for letters of praise.
-Ask them to state how great your work was and how much they enjoyed working with you. You’ll be surprised how highly they extol you and how wonderfully they express it.
-Ask for endorsements during the first thirty to sixty days or as soon as short-term projects are complete. Read More »
LinkedIn is a very powerful tool which allows account managers, business owners and sales reps to get results fast. However there are some characteristics which could possibly negatively impact your results if you don’t know them or don’t take them into account.
This is the top 7:
1.Send invitations to strangers. If you send an invitation to potential customers (or other people) you have never met and 5 of them click on “I Don’t Know this Read More »
Over a cup of tea in Dublin, our client, David confessed to us that he had run out of creative juice, was unable to come up with fresh, new ideas, and was feeling stuck in a rut.
Lacking the passion, energy and zest necessary to help him lead his team toward success, he was feeling zombie-like…going through the motions day-to-day, showing up but not really being there, doing what he had to do but not doing it with joy and passion and getting by but not getting inspired. Read More »
